to remove filtersMichelin moves $43m US media from MediaCom to MEC
22 Dec 2009 | by Staff
to WPP sister agency Mediaedge:cia.
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Alfa Romeo places poster at 'lowest point on Earth'
23 Dec 2009 | by Alex Brownsell
the island of Guam in the Pacific Ocean, by media owner ClearChannel. The campaign, by ad agency Duval ...
SEAT backs new Ibiza with bearded 'Cupid' character
21 Dec 2009 | by Alex Brownsell
;} The ad, by Barcelona-based agency Atletico International, sees a bearded and tattooed version of Cupid ...
Honda launches cinema campaign alongside Avatar film release
15 Dec 2009 | by Sarah Johnson
's humanoid robot, Asimo. The 60-second slot was created by the London-based agency Wieden ...
Fiat moves £20 million media out of MEC into Maxus
09 Dec 2009 | by Anne Cassidy
of Mediaedge:cia and into its sister WPP agency Maxus as part of a global realignment.
Honda launches online customer panel through HS&P
04 Dec 2009 | by Jacquie Bowser
LONDON - Relationship marketing agency HS&P has launched an online CRM and research tool for Honda
BMW calls creative pitch
03 Dec 2009 | by Matt Williams
the environment for helping to make the car more efficient. Earlier this year, BMW appointed its lead US agency, GSD M Idea City, to handle its global advertising account. The agency has been responsible ... appointed Vizeum to handle its media business. The agency is unaffected by this review. ...
BMW reviews UK advertising account out of WCRS after 29 years
03 Dec 2009 | by Staff
LONDON - BMW, a founding client of WCRS, is reviewing its ad account out of the agency, Marketing...WCRS, now part of the Engine Group, won the BMW business in 1980. Agencies have already been approached regarding the brief. Earlier this month, the German-owned car marque became a tier-one sponsor of the 2012 Olympic Games. BMW said it will use the sponsorship of the Games to focus attention on its most ...
Brands begin to dance to the tune of social media
02 Dec 2009 | by Adam Woods
, managing director at SEO and social-media agency I Spy, describes direct engagement with bloggers ... Richard Astley, SEO account manager at digital agency LBi. Rhys Williams, managing partner at digital ... account manager at digital agency Fusion Unlimited, are far more comprehensively convinced. Social ...
Honda launches digital campaign for VFR1200F motorcycle launch
27 Nov 2009 | by Jacquie Bowser
LONDON - Digital agency Crayon has created a pan-European digital campaign for Honda to promote its
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
