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Department of Health partners with Microsoft to help smokers quit

-fareast-language:#0400; mso-bidi-language:#0400;} NHS Smokefree, created with digital agency i ...

Marketing's Adwatch of the Year 2009

. The creative agency with the most mentions in Adwatch of the Year is usually a close-run contest, but this year ... clear winner among media agencies, with Carat topping the table with 110 mentions for its clients ... . 2009 2008 Brand Agency/TV Buyer Mentions Points TV adspend Total adspend ...

Top 10 ads with the highest recall in a single week in Adwatch 2009

LONDON - A Confused.com commercial with people commenting on the ease of use on its new website scored the highest recall at 783% in a single week in Marketing's Adwatch of the Year during 2009.

Telefonica poised to appoint Ketchum for seven-figure global brief

it eyeing prospects in the UK, Brazil and Germany this year. The appointment of a PR agency also comes ...

PRCA Technology PR Group survey finds digital bites into budgets

and agencies with operations in the UK. The research found that the digital budget in an average tech ... for making sure you've got good digital operations in your agency.' Half of the respondents to the survey ...

Profile: Anna Shipley, head of communications, Nokia UK & Ireland

to think of her agencies as an extension of her own team. So it must have been quite a wrench ... . There are those in the agency world who think Nokia pitches too often, a charge that Shipley dismisses ... know me, I hope, would recognise that an agency repitch is something we do in a very thorough way ...

Anomaly beats Fallon to £50m Sony Europe account

LONDON - Sony Europe has ditched its incumbent agency Fallon and handed its £50 million advertising...us that." The decision brings to a close a pitch that kicked off in August with five agencies ... Awards. The loss is Fallon's second in recent months. Asda has also parted company with the agency, shifting its 75 million business into sister agency Saatchi Saatchi in November. ...

Cohn & Wolfe names Chad Latz to lead global digital practice

Cohn & Wolfe has lured Chad Latz from Ketchum to lead the agency's global digital practice, based...Normal 0 0 1 66 381 Haymarket Publishing 3 1 467 11.1280 0 0 0 Latz will report directly to Cohn Wolfe CEO Donna Imperato. He previously led the integration and establishment of Ketchum Digital during a 10-year career with that agency. Prior to Ketchum ...

Advertising in the noughties - Advertising agency of the decade shortlist - Fallon

LONDON - Campaign presents a reel showcasing the best of Fallon throughout the noughties.

Digital-creative offering Brew set up by Fishburn Hedges

Fishburn Hedges Group has boosted its digital offering with the launch of a digital creative agency....The six-strong agency, Brew, will be headed up by managing partners Chris Reed and Mobbie Nazir. Reed was a director at Fishburn Hedges, while Nazir is a former head of planning for MRM Worldwide. The new shop was born out of the concept 'unfinished ideas evolve', based on conversations that evolve ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.