News Brief: Marcoms report
30 May 2008
AGENCY: The UK's top 100 marcoms firms now control 95 per cent of the market compared with 91 per
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News Brief: Fishburn Hedges eighth in survey
30 May 2008
AGENCY: Fishburn Hedges came eighth in this year's Best Workplace survey by the Great Place to Work
How does your salary compare?
11 Jan 2008 | by Alex Black
The 2008 report will be based on information submitted by both PR professionals and the companies that pay their wages. As well as data on agency pay rates, the 2008 PRWeek salary survey (published in February) will produce figures for the in-house teams of private companies, public sector organisations ...
PROs reveal why they switch jobs
09 Sep 2005
The survey interviewed 300 executives agencies and in private and public sector in-house roles. Eighty per cent were in their second jobs or beyond. Respondents said career progression was their most regular reason for leaving an employer - some interviewees were in their fifth job. While an average ...
Healthcare: Doctors favour journals above reps for med info
12 Aug 2005 | by Ian Hall
agencies. Polling took place over two periods, between September last year and June this year ...
Research leads to evaluation guide
05 Aug 2005
The guide, Evaluation, has been put together using research from the PRCA, IPA, ISBA and MCCA. It has been compiled from the first-ever cross-industry research into how clients and agencies evaluate marcoms. PRCA comms director Martin Cairns said the traditional use of sales effectiveness as the main ...
Public Sector: PR Store helps West Lothian find local volunteers
29 Apr 2005
Run by volunteers, the 34- strong body communicates the views of individual towns and villages to local authorities, in particular on planning and licensing applications. The six-month drive is being handled by retained agency The PR Store and features a new website, a series of events, posters ...
Salary Survey: Industry on the rise
28 Jan 2005 | by Stephanie Siegle
to half of respondents now falling into the £23,000-£25,999 bracket. 'We've noticed agencies are really ... sector heads of PR reached the £61,000-£70,999 tier. Meanwhile, if you reach the top level at an agency ... and agencies do to make good staff feel more valued? 'We need to ensure packages are benchmarked across ...
Market Research: Pick of the polls
03 Dec 2004 | by Mary Cowlett
lifestyle PR agency HCP managing director Kirk Hoatson. This tactic helped HCP expand coverage ... of workplace communications agency CHA: 'It's really important to tap in to the current media agenda ... of Catherine Zeta Jones.Also this spring, to promote the release of School of Rock at UCI cinemas, the agency ...
News Analysis: PR middlemen face changing role
22 Oct 2004
A report by The Survey Shop shows PR agencies have little trouble crossing the dance floor to lure...and management of PR agencies - released last week - suggests that only 15 per cent of pitch longlists source agencies from an intermediary or independent adviser. This is in stark contrast to the advertising world ... the PR side is as healthy as the rest of the (intermediary) business,' says Agency Assessments partner ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
