15 Jul 2010
| by Mark Banham
The group, which owns media agencies OMD and PHD, is set to place millions of dollars' worth of display ads for its clients, which include PepsiCo, McDonald's, Apple and Sony, on Google sites over ...
that the deal would not include "pre-committing client dollars."
WPP, which owns media agencies MediaCom ...
31 Oct 2008
| by Milly Glaister
video and interact with advertising in a collaborative approach with agencies, focusing on its video...-pronged attack to educate and work with agencies. "Video is a relatively small part of the online display space, but consumer interest around it is huge," said Philip Miles, industry leader, agency, Google UK. "We believe ...
of the online video space." Google will be undertaking joint research projects with agencies to help ...
16 Oct 2008
| by Milly Glaister
developing a platform that allows creative agencies to implement the e-commerce application technology ...
23 Sep 2008
| by Milly Glaister
, agencies, advertisers and technology companies all active in the mobile market. An IAB survey of 40 ...
01 Jul 2008
| by Andrew McCormick
Lines will manage Isobar's Johnson Johnson business. Amanda Flohr-Egile has joined from Isobar agency ...
opportunities. "We want to be set up so that we can serve clients better and work with the internal agencies ...
06 May 2008
| by Isabella Piasecka
, according to a new survey by digital marketing agency Bigmouthmedia.
10 Apr 2008
| by Tristan O'Carroll
From 5 May any advertiser or agency will be able to bid on trademarked single words in the UK ...
clients to meet with their relevant agencies to discuss Google s proposals. It is also seeking a delay ...
the goalposts for all brand owners in the UK. More than ever they need to work closely with their agencies ...
11 Mar 2008
| by Tristan O'Carroll
, advertisers and agencies, while improving the relevance of advertising for users. ...
11 Mar 2008
| by s
The independent search agency won the account following a three-way pitch, ousting incumbent agency ...
marketing team. Digital agency I-Level will continue to manage the Co-op s online display activity. Greenlight is one of the few search agencies to have so far avoided the recent trend of consolidation ...