MediaCom scoops top Clear Channel award
26 Apr 2012 | by Philip Smith
agencies to rethink their approach to campaign planning." Each winner landed a 1,000 prize. In addition ...
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'Bigger. Fatter. Gypsier.' ad complaint could get second chance
15 May 2012 | by Maisie McCabe
and characterisation." The ad campaign, which was created by Channel 4 s in-house agency 4Creative, showed an image ...
TfL blocks 'gay cure' bus campaign flagged by CBS Outdoor
13 Apr 2012 | by Maisie McCabe
advertising agency, CBSO and we have decided that it should not run on London's bus or transport networks ...
BETC London lands Livingstone's mayoral campaign account
10 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
BETC London, the agency behind Mayor of London candidate Ken Livingstone's campaign posters, has...that enthusiasm." The agency created a viral for the Livingstone campaign, called 'Poor Boris', showing ...
Clear Channel Outdoor Planning Awards shortlist revealed
20 Mar 2012 | by Staff
at an invitation-only awards ceremony, with the shortlisted campaigns and agencies in attendance, on 25 April ... /Campaign and Submitting Agency/Company) Best Use of Continuity in Outdoor BAA, Heathrow Airport, 2011 Service ...
Heathrow runs family-friendly Easter campaign
14 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
The launch of the campaign comes as an estimated 3.6 million families and individual consumers are expected to use the airport during the holiday period. The campaign, which launches on 19 March and was created by agency Masius, will use the strapline, "Everyone gets a smoother takeoff at Heathrow ...
Reckitt Benckiser prepares ad campaign for Finish Quantum launch
24 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
ad had been tested in the top 15% of Millward Brown, the global brand research agency s testing ...
Carnival Cruise Lines appoints MPG Media Contacts to £8m account
24 Feb 2012 | by Maisie McCabe
by Aegis Media agency Vizeum since 2008 . MPG has worked with Carnival Cruise Lines in the USA ...
Sky Sports to unleash major campaign for new F1 channel
16 Feb 2012 | by Maisie McCabe
takeover display ads and social media to drive awareness. The campaign was created by ad agency Brothers ...
Sacoor Brothers appoints Now to first UK ad account
10 Feb 2012 | by Sara Kimberley
The agency won the account following a review handled by retail specialist intermediary SQ ... with a UK agency before, but use WPP-owned BPG in the Middle East. The account signals the fourth win for the agency set by John Townshend, Kate Waters and Mark Lund last year. The agency also works with Butlins ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
