24 May 2012
| by Sara Kimberley
Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company.
The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year.
Grey was subsequently appointed ...
03 May 2012
| by Daniel Farey-Jones
marketing of their products and who embrace and encourage the creative work produced by their agencies ...
. This award is a testament to the fantastic work of our Mars Associates and our agency teams at BBDO and DDB ...
testament to a company which truly embraces creativity and demands outstanding work from its agencies ...
03 May 2012
| by Jeremy Lee
the agency and its other roster shop TBWA\London.
Muller handed the entire business to TBWA, which ...
19 Apr 2012
| by Jeremy Lee
The Bolton-based bakery has already approached agencies directly ahead of chemistry meetings ...
quit RKCR/Y R to launch his own agency.
Since winning the business, RKCR/Y R has focused on promoting the company as a family bakery. The agency s debut campaign was shot in a mock-epic Hollywood ...
17 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Holler, the digital agency, is featuring Keith Chegwin in its first campaign for The Collective
05 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
. The ad was directed by Nicolas Kasakoff, with agency producer Gemma Knight and production company Blink ...
29 Mar 2012
| by Sara Kimberley
Danone is looking for an agency to handle the UK digital advertising account for its Actimel brand....The FMCG company has approached agencies with a brief to work across all of Actimel s digital ...
does not currently use a retained digital agency for Actimel but the brand has worked with several shops in the past, including Be More, on a project basis.
Agency Republic is the digital agency ...
22 Mar 2012
| by Sara Kimberley
The food giant, which owns brands such as Dairylea, Cadbury and Oreo, has sent an RFI to a number of agencies as it looks to build the roster. The review is being led by Kraft s procurement team and is open to both roster and non-roster agencies.
Agencies that currently work on Kraft s digital business ...
14 Mar 2012
| by Nick Batten
LWWF worked with Manning Gottlieb OMD to launch its first ever national TV campaign, which went live last week.
The 'Small Farmers, Big Taste' campaign, developed by the East Agency, features small model farmers preparing the brand's ready meals, which Tanfield Food Company claim are made ...
28 Feb 2012
| by Ed Owen
account in January .
Credits
Marketing director: Margaret Jobling
Creative agency: AMV BBDO
Copywriter: Tim Riley
Agency account man: Crispin Butler
TV producer: Paul Goodwin
Media agency ...