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Jordans & Ryvita calls £6m advertising pitch

Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company. The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year. Grey was subsequently appointed ...

Mars named Cannes Advertiser of the Year

marketing of their products and who embrace and encourage the creative work produced by their agencies ... . This award is a testament to the fantastic work of our Mars Associates and our agency teams at BBDO and DDB ... testament to a company which truly embraces creativity and demands outstanding work from its agencies ...

VCCP lands £25 million Muller ad account

the agency and its other roster shop TBWA\London. Muller handed the entire business to TBWA, which ...

Warburtons calls £8m ad review

The Bolton-based bakery has already approached agencies directly ahead of chemistry meetings ... quit RKCR/Y R to launch his own agency. Since winning the business, RKCR/Y R has focused on promoting the company as a family bakery. The agency s debut campaign was shot in a mock-epic Hollywood ...

Keith Chegwin joins The Collective campaign

Holler, the digital agency, is featuring Keith Chegwin in its first campaign for The Collective

Cheestrings takes Spaghetti variant to TV

. The ad was directed by Nicolas Kasakoff, with agency producer Gemma Knight and production company Blink ...

Danone seeks shop for Actimel digital brief

Danone is looking for an agency to handle the UK digital advertising account for its Actimel brand....The FMCG company has approached agencies with a brief to work across all of Actimel s digital ... does not currently use a retained digital agency for Actimel but the brand has worked with several shops in the past, including Be More, on a project basis. Agency Republic is the digital agency ...

Kraft Foods kicks off digital roster review

The food giant, which owns brands such as Dairylea, Cadbury and Oreo, has sent an RFI to a number of agencies as it looks to build the roster. The review is being led by Kraft s procurement team and is open to both roster and non-roster agencies. Agencies that currently work on Kraft s digital business ...

Manning Gottlieb OMD wins Tanfield Food Company account

LWWF worked with Manning Gottlieb OMD to launch its first ever national TV campaign, which went live last week. The 'Small Farmers, Big Taste' campaign, developed by the East Agency, features small model farmers preparing the brand's ready meals, which Tanfield Food Company claim are made ...

Clarence thinks of home in latest Birds Eye ad

account in January . Credits Marketing director: Margaret Jobling Creative agency: AMV BBDO Copywriter: Tim Riley Agency account man: Crispin Butler TV producer: Paul Goodwin Media agency ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.