10 May 2012
| by Maisie McCabe
Vodafone is holding a pitch to find an agency to help the company build its next major sponsorship...It has held initial meetings with media, sponsorship and integrated agencies in a process that is being handled by Creativebrief.
The chosen agency will be charged with helping to find an opportunity ...
at least the end of 2013.
The review does not affect Vodafone s relationship with its media agency, OMD ...
10 May 2012
| by Anne Cassidy
TBWA\Worldwide, an Adidas roster agency, won the business after a final pitch against Mother and DDB.
Sid Lee, the roster agency that handled Adidas last World Cup campaign and won the global account from 180 Amsterdam in 2010, was knocked out of the running at an earlier stage along with Bartle ...
30 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
, into the main agency , while at the same time, recruiting Jon Sharpe, the former chief digital officer at M C ...
executive Richard Exon left the agency in September last year to launch their own start-up . However, Collins oversaw the account and the creation of the current campaign in his time in the agency ...
22 Mar 2012
| by Sara Kimberley
The agency won the account after a pitch and will develop a new social media content and engagement strategy for Puma Teamsport covering all of its digital platforms.
Central to its digital ...
to the brand last year.
Kitcatt Nohr Digitas will work alongside Puma's advertising agencies, Droga5 ...
15 Mar 2012
| by Anne Cassidy
The initial pitch, involving both roster and non-roster agencies, is taking place this week, run out of the Adidas global headquarters in Germany.
Adidas main global roster agencies are the Canada-based Sid Lee and TBWA Worldwide.
Sid Lee, which picked up the global advertising business from ...
16 Feb 2012
| by Maisie McCabe
takeover display ads and social media to drive awareness.
The campaign was created by ad agency Brothers ...
15 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
led Y R's Australian and New Zealand business. Before joining Y R, he worked for agency George Patterson Bates in a number of capacities and led Y R s later acquisition of the agency.
Rupert Murdoch ...
19 Jan 2012
not that surprising given the agency is the reigning champion of the Campaign inter-agency darts league. But we were ...
12 Jan 2012
| by Anne Cassidy
Asics, the Japanese sportswear brand, has appointed 180 Amsterdam as its global advertising agency....180, which was previously appointed to work on the brand's global communications around the London Olympic Games, won the business after a pitch.
Other agencies on the Asics global roster include Dentsu ...
. It handles US creative and was the brand's previous global agency.
The global review, which ran out ...
27 Oct 2011
| by Anne Cassidy
The review will result in the appointment of a lead global creative agency to handle advertising that will begin once the brand s communications around next year s Olympics have ended. Agencies are currently ...
million on advertising. The brand s roster of agencies includes Vitro, the San Diego-based shop ...