15 May 2012
| by Maisie McCabe
in January and spoke to up to 10 agencies including digital specialists and media agencies, before narrowing ...
-commerce director at Shop Direct Group, said: "We were impressed with the quality of work from all of the agencies ...
team, led by search operations director Andrew Harries, offers the agency s clients a wide range ...
26 Apr 2012
| by Anne Cassidy
BMB will create a brand campaign to coincide with Father's Day on 17 June.
The agency won the business after a pitch. It is the first creative agency hire by the retailer, which previously developed work in-house.
Notonthehighstreet.com was launched in 2006 by the entrepreneurs Holly Tucker ...
22 Mar 2012
| by Anne Cassidy
first above-the-line agency....Creature picked up the business after a pitch against Now, 101 and Dentsu.
The agency will be responsible for producing the company's first above-the-line ad campaign.
The appointment of Creature ...
of marketing, said: "We were looking for a young, entrepreneurial agency that reflected both the dynamism ...
22 Mar 2012
| by Anne Cassidy
the accounts for Very.co.uk, Isme and Littlewoods into one agency....The company, which also owns Woolworths.co.uk, has invited its incumbent agencies to pitch ...
: "Differentiation is key for us, so it makes real sense to create a space where our agencies can work simultaneously ...
with our incumbent agencies, so it is right and natural we have invited them to pitch. We believe they have ...
02 Mar 2012
| by Maisie McCabe
Speaking at MPG Media Contacts' Meaningful Brands conference yesterday the agency's head ...
) and food and beverage (third).
The research, conducted by Havas Media and its UK agency MPG Media ...
advertisers, media owners and agencies yesterday morning at MPG Media Contacts' new office in central London ...
09 Feb 2012
| by Sara Kimberley
Moo.com is seeking its first advertising agency....The personalised business card and printing company's head of marketing, Paul Lewis, and its chief revenue officer, Lisa Rodwell, are understood to be handling the review and approaching agencies directly.
The review follows Moo.com's recent tie-up with Facebook to create Facebook Cards, which enables users ...
26 Jan 2012
| by Katherine Levy
The optician has split its business between Group M agencies for seven years . MEC looks after ...
Orton.
The client has approached agencies and chemistry meetings have been scheduled for next week. The incumbent agencies are expected to repitch for the business.
Last year, Specsavers, which handles its ...
22 Sep 2011
| by Sara Kimberley
The agency beat the incumbents, HMDG and Inferno, in a three-way shoot-out, ending both agencies' relationship with Auto Trader.
Glue will be responsible for Auto Trader's integrated account, which is expected to see an increased focus on digital activity, as it aims to cement itself as the UK's leading ...
14 Jul 2011
| by Anne Cassidy
Dobbie, the brand's marketing director.
The retailer does not operate on a retained agency basis ...
on its digital work and the media agency Carat. Last year, James Hart, the ASOS e-commerce director, used Twitter to ask for digital agency recommendations.
Recent work for the brand included a series ...
07 Jul 2011
| by Sara Kimberley
Littlewoods.com has opted not to appoint an agency, despite holding a pitch for the £9 million...Instead of appointing one of the pitching agencies, the online retailer plans to use a team ...
. The agency won the account from WCRS after a pitch against VCCP, Delaney Lund Knox Warren and Karmarama ...
shopping brand. VCCP is the incumbent on the very.co.uk and Woolworths advertising accounts. The agency ...