03 May 2012
| by Sara Kimberley
EDF Energy has appointed AKQA as its lead digital advertising agency.....
EDF's advertising agency, Abbott Mead Vickers BBDO, recently created a campaign for the brand ...
03 May 2012
| by Sara Kimberley
HTC, the smartphone manufacturer, is looking for an agency to oversee its global social media...The appointed agency will be expected to handle HTC s social media output across platforms such as Facebook and Twitter. ISBA is handling the review.
HTC is currently gathering positive and negative feedback from retail sites and social media networks, and plans to display the results on the product pages ...
26 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
TalkTalk is looking for an agency to support its involvement in the YouView IPTV service, which...The appointed agency is expected to focus mainly on social media as a way to communicate ...
making it easy to use and uncomplicated".
TalkTalk's search for an agency which will not impact on its incumbent ad agency, CHI Partners coincides with news that Steve Conway, the marketing chief ...
26 Apr 2012
| by Anne Cassidy
The energy company has placed its roster of communications agencies on notice, with a view ...
Blue, which handles creative work, its media agency, Vizeum, and the digital shop LBi.
The company said in a statement that it aims to move towards a model of working with agencies on a project, rather ...
19 Apr 2012
| by Anne Cassidy
for an agency to handle the advertising to support the launch of a mobile payment joint venture....The mobile companies plan to launch a mobile wallet, which allows users to pay for items with a swipe of their mobile phones, later this year, pending approval from the European Commission.
Representatives from the new venture, codenamed Project Oscar, have already had initial meetings with agencies ...
19 Apr 2012
| by Anne Cassidy
The roadside breakdown service has been in touch with agencies directly, inviting them to pitch for the business.
Rapier, the incumbent, was appointed to the RAC s ad business just nine months ago.
It is understood that the move is part of a wider review by the RAC owner, The Carlyle Group, across all of its ...
03 Apr 2012
| by Sara Kimberley
The agency won the account after a competitive pitch against TBWA, Ogilvy and HMDG. The pitch was overseen by AAR.
Now will be responsible for improving BT Business' position in the rapidly growing ...
the billings on the business were 17m. However, the agency was forced to resign the account after being ...
29 Mar 2012
| by Jeremy Lee
ADT Security Services is talking to agencies about its £2 million advertising account...., agency sources suggested that ADT Security Services has now approached agencies directly about the brief ...
01 Mar 2012
Agencies are calling on publishers to help deliver more than just great ads to clients. James Brown..., but there are lots of re-branded PR and ad agencies calling themselves digital content agencies right now. Yet you ...
be valuable to their clients.
Ad agencies are great at creating genius ideas but don't have the manpower ...
agencies have had to change considerably over recent years. It's not enough to tell stories through ...
29 Feb 2012
being left hung out to dry by his agency.