Lowe Howard-Spink, the ultimate full-service agency, is looking at developing a new media venture...Lowe Howard-Spink, the ultimate full-service agency, is looking at developing a new media ... of the agency s media buying out of house and into a big, new buying point. Lowes has an impressive media ... pounds 154 million media billings put it in tenth place among the top media companies, but the agency ...
The Manchester-based agency, BDH, has joined the Government s advertising roster for the first...The Manchester-based agency, BDH, has joined the Government s advertising roster for the first time by winning the Central Office of Information s Going for Green account. Going for Green, an initiative announced earlier this year by John Gummer, the Environment Secretary, aims to encourage more ...
, triumphing in a neck-and-neck pitch against its arch-rival, the Leith Agency...., triumphing in a neck-and-neck pitch against its arch-rival, the Leith Agency. The original pitch-list included a London agency, Collett Dickenson Pearce, as well as McCann-Erickson Scotland, Morgans ... the agency s work will continue on a similar theme, the strategy is expected to be modified slightly. New ...
Twice in the past two weeks I have offered myself up to a couple of full-service agency media...Twice in the past two weeks I have offered myself up to a couple of full-service agency media departments for credentials presentations. While being different sorts of agencies, they both nevertheless ... , in this day and age, even the most creatively driven of agencies had conceded that media was important ...
Breakthrough, the breast cancer charity, has shortlisted three agencies to pitch for a UK launch...Breakthrough, the breast cancer charity, has shortlisted three agencies to pitch for a UK launch ... of America with the ad agency, Baron and Baron, used top supermodels such as Cindy Crawford and Christy ... has not had an ad agency in the UK since Miller and Leeves, part of BDDP, was appointed to raise ...
Proton Cars, the Malaysian car manufacturer, is talking to four agencies about a top-secret pitch...Proton Cars, the Malaysian car manufacturer, is talking to four agencies about a top-secret pitch for its pounds 6 million advertising account. The company has been a magnet for UK agencies ... enduring relationship with the small Warrington-based agency, Quadrant, has proved too strong to break ...
and one of the Social Democrat Gang of Four , wants clients not to choose agencies that have fallen foul...stalwart and one of the Social Democrat Gang of Four , wants clients not to choose agencies that have ... pitches from agencies, he said, advertisers would do well to ask the degree to which the agencies ... not be giving their business to an agency like Saatchi and Saatchi, creator of the banned Club 18-30 posters ...
. Everyone s talking about the value of good planning and strategic thinking. But many agencies say.... Everyone s talking about the value of good planning and strategic thinking. But many agencies say ... for price to reassert itself as the major consideration for a client when choosing an agency ... , eventually went to the agency which not only reckoned it could deliver on price, but would also do ...
our largest client. Our agency network is big and robust enough to accommodate this brave move. In addition to the realignment, a new agency payment plan has been introduced, involving a switch from ... : This consolidation is a further step to increased efficiency, agency accountability and ever-improving creativity ...
, Universal McCann. The agency s media director, Trista Grant, becomes managing director of the new company, which will continue to operate out of the main agency s Howland Street offices, in London ... . McCanns sister agency, Lowe Howard-Spink, was part of the Universal media buying club when ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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