13 Dec 1996
| by ANNE-MARIE CRAWFORD
its new name, despite the fact that it has
not yet finalised which advertising agency will run...The insurance company, Royal Sun Alliance, has unveiled a pounds 5
million campaign introducing its new name, despite the fact that it has
not yet finalised which advertising agency will run ...
Alliance, which merged
with Royal in July, used Leagas Shafron Davis, and the two agencies ...
13 Dec 1996
| by KAREN YATES
Barclays has bypassed its roster agencies to appoint Banks Hoggins
O Shea to a major project...Barclays has bypassed its roster agencies to appoint Banks Hoggins
O Shea to a major project ...
agencies, J. Walter Thompson, which
handles Barclays Bank, and BMP DDB, which runs Barclaycard.
However, a final creative and strategic shoot-out was scheduled between
just two agencies - Banks ...
13 Dec 1996
| by EMMA HALL
responsibilities between the agency and the production company
and to ensure that insurance is discussed ...
when an extra was injured and both the
agency and the production company denied it was their problem ...
, which is always taken out by the agency when relevant. On one
shoot, which took place in England over ...
13 Dec 1996
| by BRENDAN LLEWELLYN
too much credence, particularly by agencies wishing to
increase the creative challenge. Yes, lots ...
of Scotland: Should benefit from its Sainsbury s tie-up. Recently
appointed the Leith Agency.
Clydesdale: Between agencies, following the Leith s resignation. No
current TV work but strong promotional ...
29 Nov 1996
.
They were created by the NSPCC s agency, WWAV Rapp Collins, while the
BFCS directors, Michael Seresin ...
25 Oct 1996
they may speak to their media agency
and be reassured that this is all part of the cut and thrust of TV.... On reading Campaign they may speak to their media agency
and be reassured that this is all part of the cut ...
.
Third, prominent media agencies and sales houses should stage
discussions on neutral ground ...
25 Oct 1996
Standard Life is talking to agencies about the possibility of calling a
full review of its...Standard Life is talking to agencies about the possibility of calling a
full review of its advertising business.
The Edinburgh-based insurance company is contacting agencies for
credentials ...
Life s advertising executive, said: We re
talking to agencies that we admire and getting a feel ...
25 Oct 1996
| by CLAIRE BEALE
with
agencies....with
agencies.
Currently, most TV deals are negotiated on the basis of the share of
total ITV spend ...
beyond what is achievable, leaving agencies struggling to meet
commitments to sales houses ...
25 Oct 1996
| by JOHN TYLEE
.
Grime s departure is a big blow for Leagas Shafron. He has been closely
involved in the agency ...
.
The agency also faces a possible repitch for the estimated pounds 15
million account of Royal Sun Alliance ...
- including Birds Eye and Spillers -
already on its roster.
Grime s name goes into the agency s title ...
25 Oct 1996
| by JERRY GREEN
for hold-up stockings right now, although that could change
when the theme of this year s agency ...
noisier, newsier, more emotional work you
wouldn t believe me. Besides, the agency concerned has done ...
director
Brief: Just because you re married doesn t mean you have to have a
boring car
Agency: Euro ...