13 Dec 1996
| by JANE AUSTIN
Paul Weiland, one of advertising s most successful commercials
directors, has accused agencies...Paul Weiland, one of advertising s most successful commercials
directors, has accused agencies ...
profit
of about pounds 4 million in the year ended April 1995, claimed agencies
were still making ...
.
Weiland called for a return to effective copywriting skills and for
agencies to put an end to using ...
13 Dec 1996
Client: British Airways
Agency: Optimedia
Buyer: Susie Martin...Client: British Airways
Agency: Optimedia
Buyer: Susie Martin
Client: Safeway
Agency: Zenith Media
Buyer: Tracy Stern
Client: BT Yellow Pages
Agency: IDK Media
Buyer: Simon Curley
Programme: Moll Flanders
TV station: ITV Meridian
Date: 1 December, 21.00
Break ...
13 Dec 1996
| by MICHELE MARTIN
Spike Lee is setting up an ad agency with an urban flavour....Spike Lee is setting up an ad agency with an urban flavour.
Most commercials directors ...
-maker, Spike
Lee, who last week revealed he was opening a US ad agency.
Called Spike DDB, the shop ...
not conflict with the network s main international
clients.
For an agency with Spike DDB s potential ...
13 Dec 1996
| by CLAIRE BEALE
Robert Saville, the joint creative director of GGT, is leaving to set up
a creative agency...Robert Saville, the joint creative director of GGT, is leaving to set up
a creative agency that will have Channel 5 as its first client.
The agency, which has yet to be given a name, is already ...
are in the pipeline.
Saville, who has been with GGT for six years, decided to launch his own
agency after ...
13 Dec 1996
| by ANNE-MARIE CRAWFORD
its new name, despite the fact that it has
not yet finalised which advertising agency will run...The insurance company, Royal Sun Alliance, has unveiled a pounds 5
million campaign introducing its new name, despite the fact that it has
not yet finalised which advertising agency will run ...
Alliance, which merged
with Royal in July, used Leagas Shafron Davis, and the two agencies ...
13 Dec 1996
Mustoe Merriman Herring Levy and five
financial advertising agencies for the world s largest investment...against Mustoe Merriman Herring Levy and five
financial advertising agencies for the world s largest ...
Omnicom
president as well as the chairman and chief executive of Diversified
Agency Services ...
for a creative agency that can lead its drive into TV and interactive.
JWT has been invited to repitch ...
13 Dec 1996
, Evans Hunt Scott, and two others to the
business. The agency claims the task could be worth pounds 5 million
next year as its below-the-line element reaches a peak.
The Newcastle-based agency ...
13 Dec 1996
| by CAROLINE MARSHALL
Bartle Bogle Hegarty has beaten Leagas Delaney and M s national newspaper. Time last
advertised in Europe in 1991 with a print campaign created by GGK. Its
circulation in Europe is more than 600,000.
John Hegarty, creative director of BBH, said: It is rare that an agency
is given the opportunity ...
13 Dec 1996
, Propaganda, Federation and RSA
in the last two years alone.
Greenhalgh, a former agency creative ...
13 Dec 1996
| by EMMA HALL
responsibilities between the agency and the production company
and to ensure that insurance is discussed ...
when an extra was injured and both the
agency and the production company denied it was their problem ...
, which is always taken out by the agency when relevant. On one
shoot, which took place in England over ...