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Gap starts hunt for UK media planning and buying agency

The clothes retailer, Gap, is talking to agencies about its media account as it prepares a new ad...The clothes retailer, Gap, is talking to agencies about its media account as it prepares a new ad offensive for 1998. The retailer has approached a number of UK media shops about pitching ... for a media agency to help provide a clearer picture of the UK market. A Gap spokeswoman said: We re ...

Banks Hoggins and Waitrose link up to raise store’s profile

, the agency s brand consultancy. He will report directly to JWT s chief executive, Stephen Carter ... expertise will be valuable to the agency as it prepares to hive off its media department into MindShare, the joint media operation with its sister WPP agency, Ogilvy s is the first of a number of senior ...

Publicis faces review on pounds 9m Halfords account

. The bikes-to-car spares retailer is believed to have approached six agencies about its above ... agencies of its parent, the Boots Company. Credentials are due to be seen in the week before Christmas ... to have been instrumental in the rethink. Patten denied that the company was talking to agencies ...

REVIEW: Marketing and advertising news in the week’s press ..

one month. Peers began her job by visiting agencies to discuss the future of the pounds 22 million ...

REVIEW: Marketing and advertising news in the week’s press ..

Ferrero, the Italian chocolate company, has called off its search for an agency following a...Ferrero, the Italian chocolate company, has called off its search for an agency following a discussion between Michele Ferrero, its president and owner, and Unilever about a possible takeover ... , is talking to marketing and communications agencies in a bid to change its image. The company, which has ...

CAMPAIGN DIRECT: VIEWPOINT - Traditional shops will survive by welcoming integrated challenges

The last year has seen an unprecedented rush by agency and marketing services groups to broaden...The last year has seen an unprecedented rush by agency and marketing services groups to broaden ... theory of one-stop shopping is a concept which was an acknowledged failure for agencies (and, indeed ... t want it. They might have gone for it, however, if agencies had better delivered their promises ...

CAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)

The way some creative directors carp on about other agencies best efforts in this column, you d...The way some creative directors carp on about other agencies best efforts in this column, you d ... of merchandise Agency: Claydon Heeley Copywriter: David Newby Art director: Rob Scott Tesco Metro ... across a variety of formats and typifies modern town-centre shopping Agency: Evans Hunt Scott ...

BLM nets media task for f.c.u.k campaign

. BLM has secretly been handed the task without a formal pitch by French Connection s creative agency ... Connection had done without an agency for almost ten years but in the past few months has courted ...

Radio Rentals puts ad account to pitch again

conversations with agencies, Ryan said. In the summer, Radio Rentals hired Agency Assessments to conduct an initial trawl for agencies. It is not clear whether the same shops have been approached this time, but a search team, headed by Ryan, is said to have visited four or five London agencies ...

TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

high ratings among key buyers in ABC1 homes. Client: Nissan Almera Agency: Eurospace/TMD Buyer: Andy Beswick Client: Unilever Agency: Initiative Media Buyer: Mark Antonouris Client: Andrex Agency: John Ayling Associates Buyer: Mark Robinson Programme: Inspector Morse TV ...

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