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-way pitch. The agency beat Barraclough Hall Woolston Gray and Carlson to the task, after a review ... responsibility for the business with immediate effect. TMW will be the first direct marketing agency ... . In the interim, Clarke Hooper, Cellnet s sales promotion agency of record, had been caretaking the direct ...
Agency: BDS Beechwood Copywriter: Derek Hayes Art director: Simon Carter HEWLETT ... the benefits of the 1100A machine Agency: Perspectives Copywriter: Michelle Teboul Art director: Mike Garcia MICROSOFT Brief: Launch Visual Studio 6.0 to developers Agency ...
- Juno Online Services has awarded its 20 million integrated marketing account to DDB Needham, New York, following a three-month review. The review began with more than ten advertising agencies in September and was narrowed down to four in early November. Competing agencies were not named. The business ...
- Juno Online Services has awarded its 20 million integrated marketing account to DDB Needham, New York, following a three-month review. The review began with more than ten advertising agencies in September and was narrowed down to four in early November. Competing agencies were not named. The business ...
Toyota GB has hired the direct marketing agency, Miller Bainbridge & Partners, to manage its...Toyota GB has hired the direct marketing agency, Miller Bainbridge s former managing director ... marketing on its head. Direct marketing agencies often use quite crude statistical responses and we aim ... advertising agency. Paul Philpott, general manager of marketing at Toyota GB, said: We already ...
of Bupa s direct marketing. The agency pitched against WWAV Rapp Collins and Wunderman Cato Johnson ... of the business into one agency was entirely deliberate. There will still be a clear above-the-line advertising ... line. The centralisation into BHWG ends Bupa s 16-month relationship with WCJ. The agency ...
Last week Omnicom announced, after months of speculation, it was merging two of its agencies...Last week Omnicom announced, after months of speculation, it was merging two of its agencies to form a creatively driven international brand. The new agency leaped straight into the top five UK agencies and took on an unwieldy string of names as its title. Sound familiar? The merger of TBWA ...
Lowe Direct has created its first direct mail campaign for Saab GB since it secretly picked up the car manufacturer s direct marketing account in August. The agency s win is thought ... Agency, which had handled it for eight years. Lowe Direct s initial mailing, which will go out ...
The New Zealand Tourism Board is targeting 100,000 potential travellers in a direct mail blitz over Christmas and the new year, a key period for people planning long-haul destination holidays. The two-pronged attack has been created by Mustoe Merriman Herring Levy and is the agency s last work ...
agency group on a full-service basis, and hinted it would be seeking a smaller ad agency. The spokeswoman said: We want an agency whereby we are an important client to them. The healthcare insurer has drawn up a shortlist of agencies for its pounds 4.7 million above-the-line business ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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