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Leo Burnett wins $65 million allergy brand account

- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service consumer advertising account for its Allegra allergy products into Leo Burnett following a competitive review. Other competing agencies were not disclosed, but the incumbent ,Medicus Communications, New ...

Leo Burnett wins $65 million allergy brand account

- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service consumer advertising account for its Allegra allergy products into Leo Burnett following a competitive review. Other competing agencies were not disclosed, but the incumbent ,Medicus Communications, New ...

Elida Faberge appoints two agencies to launch Phisio Sport

Johnson, the chief executive of the new TBWA agency, which was formed out of the merger of TBWA Simons...Johnson, the chief executive of the new TBWA agency, which was formed out of the merger of TBWA Simons ... the importance of quality creative work." Elida Faberge already has a comprehensive roster of agencies, which ... director, Trevor Beattie, in last week's merger, are expected to continue working at the agency while ...

Elida Faberge appoints two agencies to launch Phisio Sport

Johnson, the chief executive of the new TBWA agency, which was formed out of the merger of TBWA Simons...Johnson, the chief executive of the new TBWA agency, which was formed out of the merger of TBWA Simons ... the importance of quality creative work." Elida Faberge already has a comprehensive roster of agencies, which ... director, Trevor Beattie, in last week's merger, are expected to continue working at the agency while ...

Des Lynam signs for Sola

by Sola's agency, Noble Cooney & Bains, is for Sola's range of Transitions lenses - light - reactive ...

Des Lynam signs for Sola

by Sola's agency, Noble Cooney & Bains, is for Sola's range of Transitions lenses - light - reactive ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.