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Campaign Hall of Fame: Chairman’s comment

an Alka-Seltzer ad without comparing it to this classic. Famously, the US agency, Chiat ... to that of multinational favourites such as Nike, Sony and Coke. Its agency, Hakuhodo, came up with a themed series ...

REVIEW: Marketing and advertising news in the week’s press

Euro RSCG Wnek Gosper, the incumbent agency on Abbey National, has picked up the pounds 10 million...Euro RSCG Wnek Gosper, the incumbent agency on Abbey National, has picked up the pounds 10 ... group, is holding a creative pitch for its pounds 10 million account. An agency will be appointed ... . The company is looking to assemble a smaller roster of agencies which will work on brands such as Braun ...

Powernet Telecom awards launch to McCann-Erickson

McCann-Erickson UK s Manchester office has picked up the pounds 8 million launch task for the internet and telecoms company, Powernet Telecom. The agency will be responsible for producing a ... 2000, with media buying by Universal. The agency was appointed by Powernet s marketing manager ...

TBWA wins pounds 1m Toyzone launch task

Freud, owner of the PR agency, Freud Communications, and BSkyB, which last month took a 5 per cent ...

Fru Hazlitt takes Yahoo! sales job

to head of client sales two years later. Before that she was agency sales executive at The Guardian. ...

CLOSE-UP PERSPECTIVE: The next hundred years could be as surprising as 1999

; the total communications approach will require further changes in the way agencies structure themselves ... tradition remains unchanged. Ruthless agency bosses who have spent the whole year conspiring to do ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

agency, Publicis, of the global Nescafe business, appoints McCann, but keeps its dire open up ... was talking to other shops. It is the second time that client and agency have split under acrimonious ... ... RHM client, Paul Wilkinson, launches a scathing attack on agencies that ignore local advertisers ...

MEDIA FORUM: How digital changed the media landscape in 1999. With all this merger mania around, one or two people in the media business could be in for an extremely brief Christmas break. Along with all things digital, consolidation loomed large in the i

. On the agency side of things, there were many proposals, modest or otherwise, but only one union with possible ... bad blood in the newspaper industry and it affects agencies and a lot of advertisers. It focuses our ...

Handbag.com set to review JWT business

with the work JWT has done but now seems like a good time to take a look at other agencies. Stenner ...

ANALYSIS: How to sell to ... John Rooke - The 10 Media director is the man who launched Weebles

down ) at Gray; drilled a hole in the floor and played office golf at the full-service agency...John Rooke has been there, done that. He launched Weebles ( Weebles wobble but they don t fall down ) at Gray; drilled a hole in the floor and played office golf at the full-service agency ... to use the agency s photocopier, nick a few staff when necessary and discuss what GMTV newsreader ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.