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in the offices of every agency lies evidence of the less glorious moments of advertising’s history

. (Exactly how much dirt must he have had on the agency, one wonders?) The story of an ageing rocker with a ... are always good for a smutty innuendo or two. Unfortunately, that ineptly named agency,the Creative ... -Euro dubbed import can be as bad as this, made as it was by a local agency which thinks it s good ...

Campaign Hall of Fame. (Part 2 of 2)

1. CADBURY S SMASH MARTIANS BMP. Year: 1974 Title: Martians Client: Cadbury s Agency ... of the family - including the cat and the dog - were brought into the plots, fan mail poured into the agency ... Agency: Collett Dickenson Pearce Art director: Alan Waldie Writer: Mike Cozens Director: Hugh ...

PRIVATE VIEW

reflects neither the new store nor the standards of its excellent agency. You ll be familiar ... : The perfect gift equals the perfect reaction Agency: J. Walter Thompson Writer: Meg Rosoff Art director ... : Build identification with the dark power of the Tia Maria brand Agency: Rainey Kelly Campbell Roalfe ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

agency, Publicis, of the global Nescafe business, appoints McCann, but keeps its dire open up ... was talking to other shops. It is the second time that client and agency have split under acrimonious ... ... RHM client, Paul Wilkinson, launches a scathing attack on agencies that ignore local advertisers ...

Littlewoods in agency talks about umbrella campaign

Littlewoods has begun talking to several London agencies about its first corporate branding...Littlewoods has begun talking to several London agencies about its first corporate branding campaign. The company has previously promoted its various brands, including Littlewoods and Index ... . However, a spokeswoman said the review would not affect the agency as it had been appointed to handle ...

Saatchis picks up Pet’s Pyjamas pan-European task

lovers, offering items from clothes, food and accessories to insurance. The agency has been ... along with two other agencies and was appointed this week. Its first work, which encompasses TV, press ...

GLOBAL BRIEF: Fila aims to raise game with sport for all approach Consistency will be key to the Italian outfit’s global tactics. By Lisa Campbell.

Group agencies, TBWA Worldwide and Merkley Newman Harty in New York, giving them the task ...

Omnicom duo triumphs in worldwide Fila pitch

The Italian sportswear company, Fila Holding, has appointed the Omnicom Group agencies, TBWA...The Italian sportswear company, Fila Holding, has appointed the Omnicom Group agencies, TBWA ... organisation in each country in which it operates and has used local agencies until now. It is unclear how the review affects the UK agency, Billington Jackson. US advertising has been handled by Leo Burnett ...

Nike drops Goodby Silverstein from roster

is excellent, but we felt we needed to get back to one agency, and Wieden The move ends a fruitful ... has been bumpy, with many Nike clients more used to working with W s main agency since the early ... important to the agency and that there would be no redundancies as a result of its loss. It was a ...

MEDIA AWARDS 1999: Best Use of New Media - The DoubleClick UK Award

WINNER Title: Levi Strauss - internet Media Agency: Motive Communications Media Director...WINNER Title: Levi Strauss - internet Media Agency: Motive Communications Media Director: James Greet Media Manager: Ariane Gaborit Creative Agency: Lateral Creative Director: Jon Bains ... to launch, the agency successfully made Levi s the topic of youth communication once more. Best Use ...

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