08 Dec 2000
| by IAN DARBY
to develop customer loyalty and business-to-business projects.
One2One will appoint an agency for its UK ...
for comment. However, Campaign has spoken to three agencies which have all been approached to pitch ...
the account is being reviewed. The agency has developed a series of campaigns for One2One this year, which ...
24 Nov 2000
BHWG Proximity has won the pounds 5 million WWF direct marketing account. The agency, which pitched...BHWG Proximity has won the pounds 5 million WWF direct marketing account. The agency, which pitched against agencies including ehsrealtime and WWAV Rapp Collins, replaces Smith Bundy Carlson as the conservation charity s agency.
...
03 Nov 2000
| by IAN DARBY
Tim Patten, a founder and managing partner of the direct marketing agency HPT Brand Response, is leaving the agency.
Patten, who co-founded HPT in March 1998, will spend some time outside ...
, officially leaves the agency this week but sources close to the agency said he has been absent for several ...
03 Nov 2000
| by JEREMY WHITE
The Advertising Agency Register, the agency selection service, has appointed a new managing ...
. Glazer's appointment is intended to free his time to concentrate on bringing together agencies ...
to clients looking for a new advertising agency. As the number of agencies and clients in this area ...
03 Nov 2000
| by CLAIRE BEALE
managing partner of BLM, added: 'Agencies will always be the brand architects and Blaze can work alongside ...
27 Oct 2000
| by IAN DARBY
L Oreal Paris is looking for a direct marketing agency to promote its haircare products as it seeks...L Oreal Paris is looking for a direct marketing agency to promote its haircare products ...
worth it ads for Elvive shampoo, is talking to agencies about beginning regular direct mail activity ...
ran a campaign for the Kerastase range last year. However, the company wants to appoint an agency ...
27 Oct 2000
FT.com has appointed BHWG Proximity as its direct marketing agency. BHWG will work with sister...FT.com has appointed BHWG Proximity as its direct marketing agency. BHWG will work with sister agencies Traffic Interactive and Direct Partners to deliver an integrated online and offline strategy to build traffic to the FT.com website.
...
20 Oct 2000
| by IAN DARBY
Direct marketing agencies are lining up to pitch for a multimillion-pound centralised account from...Direct marketing agencies are lining up to pitch for a multimillion-pound centralised account from HSBC.
The banking giant s UK arm, HSBC Bank, is seeking an agency to handle an account, worth between pounds 5 million and pounds 7 million. HSBC, which uses several direct marketing agencies, wants ...
06 Oct 2000
The direct marketing agency MBO has announced the launch of a new-media and digital arm, MBO...The direct marketing agency MBO has announced the launch of a new-media and digital arm, MBO interactive. The agency has already been appointed by the mobile internet service provider Breathe to review its relationship marketing strategy.
...
06 Oct 2000
| by KEN GOFTON
, the founder of the consultancy Agency Insight and a seasoned observer of the marketing services scene, took a ...
rather than agencies. When that happened, the so-called next generation would be vulnerable ...
. Just last month, the multi-discipline agency Interfocus announced a management buyout from the Lowe ...