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CAMPAIGN-I: Pres.co/Foresight to kick off 2001 rebranded as Wheel

Pres.co/Foresight, the digital solutions company created by the merger of two new-media agencies...Pres.co/Foresight, the digital solutions company created by the merger of two new-media agencies ... Abbey National, Marks & Spencer and NTL. The web agency Pres.co and the integrated marketing company ... an acquisition within the offline agency sector and, although this is yet to materialise, a spokesperson ...

DIARY: Inflated media spend claims fail to impress the Campaign hacks

mince pies. With the plethora of dotcom launches, agencies and their new hip clients have taken ... . It claimed Vogue.com was worth pounds 4 million - but its media agency, Manning Gottlieb Media, put the spend ...

REVIEW: Marketing and advertising news in the week's press

Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company...Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company is seeking an agency to create global advertising for Lego Media, which produces TV programmes, books, magazines, films and software. - Media Guardian. ...

HOTLINE

year. Separately, the agency has also picked up the pounds 1.6 million account for BASF cassette tapes....McCann-Erickson Manchester has won the pounds 3.5 million account for AMP Insurance after a competitive pitch. The company is believed to be planning the launch of an online insurance service for next year. Separately, the agency has also picked up the pounds 1.6 million account for BASF cassette tapes. ...

CAMPAIGN.I: News Briefs

global account for American Express. McAuley joins Ogilvy's digital agency from the Seattle-based online...Ogilvy Interactive has appointed Ian McAuley as international digital client team leader on its global account for American Express. McAuley joins Ogilvy's digital agency from the Seattle-based online solutions company Saltmine, where he was director of strategy. He will head a team of 30 in London ...

BBH beats two to land pounds 15m UK Capital One TV campaign

Capital One, the US-based credit card company, has handed its reported pounds 15 million above-the-line task to Bartle Bogle Hegarty. The strategic pitch, in which BBH beat two other agencies ... brand is particularly important and we wanted to partner with an agency for above-the-line work ...

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away...Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit. The new-media subsidiary has been ... . From now on, though, the agency will pitch for clients independently of Starcom Motive. John Owen ...

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away...Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit. The new-media subsidiary has been ... . From now on, though, the agency will pitch for clients independently of Starcom Motive. John Owen ...

St Luke's promotes account trio to managing partner positions

. Neil Henderson, Tim Hunt and Andy Palmer will each manage a third of the agency's client relationships ... will lead the agency's BT account. He joined the agency during its first year from Bartle Bogle Hegarty ... with St Luke's marketing and new-business director, Juliet Soskice. He joined the agency in 1996 to run ...

St Luke's promotes account trio to managing partner positions

. Neil Henderson, Tim Hunt and Andy Palmer will each manage a third of the agency's client relationships ... will lead the agency's BT account. He joined the agency during its first year from Bartle Bogle Hegarty ... with St Luke's marketing and new-business director, Juliet Soskice. He joined the agency in 1996 to run ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.