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M&C Saatchi wins £10m AA account

The creative account, worth 10 million, was put up for review in August from its then agency, HHCL & Partners, which did not repitch. M&C won in a pitch between TBWA\London, Lowe Lintas and Ogilvy ... -quality, complementary agencies who, between them, will work with the in-house marketing team for this major ...

HOTLINE: The FA is seeing pitches from direct marketing agencies

The Football Association is seeing pitches from several direct marketing agencies. They are competing for a brief to build relationships with football fans ahead of next year's World Cup. ...

Brann and CHJM win Guardian Newspaper direct brief from KLP

Brann UK and Claydon Heeley Jones Mason have won the direct marketing account for Guardian Newspapers as the publishing company develops its direct strategies, such as customer relationship management. The two agencies beat off the eight-year incumbent, KLP Euro RSCG, in a pitch which also ...

Guardian appoints Brann and CHJM
to direct marketing task

Brann, which currently handles direct marketing for The Guardian Weekly , will work with CHJM on The Guardian , The Observer , Guardian Unlimited, The Guardian Weekly and Money Observer . CHJM will also be responsible for sales promotion for The Guardian , The Observer and Guardian Unlimited. The agencies ...

WWAV takes £3m Garnier and Maybelline DM account

WWAV Rapp Collins has won the 3 million brief to handle direct marketing for L'Oreal's Garnier and Maybelline cosmetics brands. The non-roster agency WWAV pitched against roster agencies, including ... but wanted ideas from non-roster agencies. Recent DM campaigns include one through TMW for its anti ...

IPA moves to form single trade body

form. The council of the agency trade body this week gave the green light to moves which could ... Relations Consultants Association and the agency section of the Direct Marketing Association ... is the acknowledgment that the IPA's name and positioning makes other marketing communications agencies whose main ...

Ernest & Julio Gallo seek direct agency for wines campaign

Ernest 2.5 million through Mountainview. The direct marketing review is at an early stage with Ernest & Julio Gallo currently constructing a pitchlist. Ian Belcher, E&J Gallo's marketing controller, was unavailable as Campaign went to press. E&J Gallo wines are the tenth largest...

CLOSE-UP: LIVE ISSUE/EHS BRANN - Ehsrealtime's merger with Brann will give the agency added clout

believe the management of the new agency, there are clear strategic reasons for the merger but more ... agency, employing about 270 staff, and had a strong heritage in creative direct marketing fused ... , to merge a strong London agency with Brann, which has a worldwide network, especially strong in Europe ...

Ehsrealtime to create DM Goliath with Brann

. The new agency, called EHS Brann, will employ 400 people and have a turnover of more than 70 million. It has decided, following Havas' decision to disband its Diversified Agencies Group, to join ... marketing agency, but WWAV Rapp Collins London has reported a turnover of 79.3 million for 2000 ...

Arkwright launches awareness posters for High and Mighty

Arkwright, the agency set up by the former HHCL & Partners creatives Jim Bolton and Chas Bayfield, has created two characters called Chunky and Stretch for a poster and direct mail campaign for the outsized men's clothing chain High and Mighty. The posters show the two friends poking fun at each ...

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