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The Football Association is seeing pitches from several direct marketing agencies. They are competing for a brief to build relationships with football fans ahead of next year's World Cup. ...
the 3 million account for the Loyd Grossman range of cooking sauces. The agency, which picked up ... by The Media Shop. Despite never appointing an above-the-line agency, the Loyd Grossman range has ... opportunity for a young agency like ours to handle such a fast growing brand," CHI's joint founder, Johnny ...
makes are unconvincing, even to itself. "If you look at the figures for any agency you care to mention ...
little opportunity for over-indulgence. Few agencies in this climate will be prepared to allow him ...
its parent agency. Logier said: "There will be an aggressive new-business drive in the New Year ... of an agency brainstorming session. Logier added: "We chose the name because it puts an implicit accent ... profile among all advertisers who want the resources of a top-three media agency together with first ...
in and re-evaluate agency relationships. BBH will work with us to build a new brand proposition to lead on ... to inform media agencies of last-minute changes to programming. Walker said that ITV has no current ...
Burkitt DDB has won the task to promote the scrapping of admission charges to six -national museums. The agency, which beat Saatchi & Saatchi and Roose & Partners to pick up the business, will start its campaign in the New Year. However, the appointment has yet to be ratified by the six museums ...
, the managing director of MTV's media agency, Equinox Communications, says: "This sends out a very strong ...
's natural for agencies to assume that England does too. Of course it could just come down to self-preservation on the part of agencies and advertisers. When regional characters become the central feature of campaigns ...
Manchester United Football Club is in the final stages of holding a digital review for its global website. The review, overseen by Manchester United's marketing director, Peter Draper, originally concerned six new-media agencies. However, the list has now been reduced to two ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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