Baxters, the premium food brand, has appointed MediaCom (Scotland) as its media planning and buying agency. It will work across the portfolio of Baxters products including soup, sauces, condiments, pickles, jams and preserves. - General release. ...
QinetiQ, a science and technology company that forms part of the government department DERA, is looking for a direct marketing agency. The body appointed Fallon to its creative account earlier this year. ...
Telewest Communications has dropped Saatchi & Saatchi Vision as its lead new-media agency and appointed Carlson to handle its new-media task. The agency saw off stiff competition from seven other new-media agencies for the account, including AKQA, Agency.com, mdigital, Pixel Park ...
OMD UK has been appointed by the super-club Gatecrasher as its first strategic television planning and buying agency. Gatecrasher, which has The Republic in Sheffield as its home venue, has expanded its brand into worldwide club nights and merchandising. It is seeking to up the ante against its ...
no equivalent to demonstrate that times are tough across all countries, media owners and agencies have had ... -effective means of targeting. Interestingly, while many media agency heads answering the questionnaire ... Europe 2001's inclusion of daypart data - will serve only to improve their reputation with agencies ...
agencies, has gone into liquidation. An announcement was made to staff on Monday afternoon ... bugger" website after its TV campaign, developed by the ad agency TBWA/London, was banned ... -media ad agency, Gluemedia, is thought to be in the process of a management buy-out. A decision ...
Marc Williamson, the copywriter credited with the idea of using a red toy phone in the Direct Line insurance ads, has died aged 45 from a brain tumour in Australia, where he had been freelancing for the past five years. His agency career included spells at Valin Pollen and Midas Direct. ...
been shared between Rob Purdie and Dave Smith. He joined the agency when it absorbed Clark & Taylor ... -month search for a creative chief and comes in the wake of extra assignments to the agency from Sainsbury ... ." Gill, who will take charge of the agency's six teams, said: "I like the idea of joining an agency ...
Birds Eye Wall's has hauled its Captain Birds Eye character out of Lowe Lintas and handed the account for its fish fingers brand to the rival roster agency HHCL 500,000 in the UK. Birds Eye is understood to be planning a renewed pan-European push for the character with the possibility of using ...
group, Bowden won acclaim for steadying the London agency after the Saatchi brothers left six years ... and in bringing Jennifer Laing back to the agency as the chairman. It was also his decision to appoint ... months off before taking another job. "I might join a media agency or a media independent," he ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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