08 Dec 2003
| by Mark Sweney
of creative agencies to pitch for the business.
In February last year, Abbey National unveiled a major ...
.
At present, Abbey does not retain a digital creative agency.
The digital pitch is the latest in a series ...
the new strapline: "Start a beautiful thing with money."
The fellow Omnicom agency Wolff Olins handled ...
05 Dec 2003
| by Rachel Gardner
The online auction site Ebay has approached several UK agencies with a view to launching its first...The e-commerce site, which started up in 1998, is currently without a creative agency in this country. It uses MediaCom for all its online self-promotion.
But the website, which functions as place ...
and the US, where its business is handled by the San Francisco-based agency Goodby Silverstein Partners ...
05 Dec 2003
| by Mark Sweney
creative through the full-service new-media agency Profero.
05 Dec 2003
in France and French-speaking parts of Africa.
Client: Aids France
Agency: TBWA\Paris
Art director ...
.
Client: Mattel Matchbox
Agency: Ogilvy Mather Mexico, Mexico City
Art directors: Matthew Sanabria ...
Agency: Jung von Matt, Hamburg
Creative directors: Till Hohmann, Goetz Ulmer, Oliver Voss
Art ...
04 Dec 2003
| by Rachel Gardner,
SAN FRANCISCO - The online auction site eBay has approached several UK agencies with a view...The e-commerce site, which started up in 1998, is currently without a creative agency in this country. It uses MediaCom for all its online self-promotion.
But the website, which functions as a place ...
and the US, where its business is handled by the San Francisco-based agency Goodby Silverstein & Partners ...
28 Nov 2003
| by Ian Darby
Hollywood Bowl, the chain of bowling centres, has appointed the start-up agency Elvis to handle its
28 Nov 2003
| by Mark Sweney
The digital creative agency AKQA, one of the leading lights of the dotcom industry, has revealed a...AKQA, which was founded in 1995 by Ajaz Ahmed, attributed much of the loss to the cost of its merger with the US advertising agency Citron Haligman Bedecarre, now renamed AKQA Inc.
However ...
, the agency has been unwilling to share its financials with the press and has been slow to register its 2001 ...
28 Nov 2003
To meet its targets, it focused on core clients. Agency sales teams were restructured, creating category specialists, and decision-making became decentralised. This enabled Freeserve to be more creative ...
clients has leapt 130 per cent year on year, while spend from its top ten agencies is up 190 per cent year ...
24 Nov 2003
| by Staff,
LONDON - Unilever Bestfoods UK has appointed the digital agency Glue London to its Pot Noodle
20 Nov 2003
| by Francesca Newland,
LONDON - BT's roster agencies are competing to create an overarching strategy that can be used....
Until now, the agency was able to handle the £10m BT Yahoo! account as it presented little conflict ...
that it will be in the future. We had always split out our fixed-line business but now all of our agencies need to be able to do ...
was not looking to centralise into one agency. "We will manage the roster in a more focused way, but we won ...