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marketing agency....The company is seeking a direct agency with strong digital credentials to develop a relationship marketing programme. The account is currently split between a number of small, specialist agencies ... , as well as attracting a new audience of games players. Agencies will be required to develop a ...
Redwood beat John Brown Citrus Publishing and Spafax to the business following a competitive pitch. The appointment of a customer magazine publisher to handle this part of LMUK's customer communications marks a change in strategy for the loyalty group. The mailing was produced by its direct marketing agency ...
with outstanding creativity to scoop this year's accolade as Campaign's Direct Agency of the Year...., in tough times, had a sterling new-business record. The agency was a regular contestant on pitches ... in billings, were among the brands added to an already enviable client list. No other direct agency has come close in what has continued to be a difficult climate in which to do business. The agency held ...
It will see pitches from a mixture of roster and non-roster agencies in January. The pitch is part of the broadcaster's strategy to increase its 7.4m subscriber base to 10m by 2010. The company has announced it is to invest an additional £450m across its business in the next four years. The figure ...
It will see pitches from a mixture of roster and non-roster agencies in January. The pitch is part of the broadcaster's strategy to increase its 7.4 million subscriber base to ten million by 2010 ... the review. BSkyB is also holding a pitch to find an advertising agency to handle Sky One, which ...
marketing agency....The company is seeking a direct agency with strong digital credentials to develop a relationship marketing programme. The account is currently split between a number of small, specialist agencies ... , as well as attracting a new audience of games players. Agencies will be required to develop a ...
at Zed, its digital and direct agency....before its merger with Zenith Media, he became a board member of the merged agency. He was previously ... following wind we should be able to turn Zed into a major agency within a two- or three-year time ...
LONDON - Mercedes-Benz is talking to direct marketing agencies about a brief to launch its brand..., is overseeing the project. The company is looking for an agency to develop a communications strategy to promote ... , to encourage them to visit. Ratcliffe expects to appoint an agency in January, on completion of a pitch ...
-the-line network, Tequila, following its merger with the Omnicom agency TBWA\GGT....famous agency brands of the 80s, to history. Tequila\London, which will employ 260 staff ... , previously the chief executive of TBWA\GGT, becomes the managing director of Europe. The agency's chairman, Peter Herd, is stepping down in January to pursue interests outside of the agency. The combined ...
Mercedes is talking to direct marketing agencies about a brief to launch its brand experience..., is overseeing the project. The company is looking for an agency to develop a communications strategy to promote ... , to encourage them to visit. Ratcliffe expects to appoint an agency in January, on completion of a pitch. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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