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The Work: New Campaigns - UK

will independently pursue abusers even without a victim's statement Creative agency: Miles Calcraft Briginshaw Duffy Writer: Jeremy Carr Art director: Jeremy Carr Planner: Andy Nairn Media agency: MediaCom Media planner ... , British Airways Brief: Merry Christmas from British Airways Creative agency: Bartle Bogle Hegarty Writers ...

The Work: New Campaigns - The World

of the Xbox 360 Creative: agency: McCann Erickson, San Francisco Writer: Scott Duchon Art: director: Geoff Edwards Planner: Mike Harris Media: agency: Universal McCann Production company: Gorgeous Director: Frank ... Client: Aids Vancouver Brief: Promote safe sex among gay men Creative agency: Rethink Writer: Katie ...

The Work: Private View

: Jenny Parry, advertising and PR manager, Argos Brief: Advertise the Argos Big Book of Christmas Agency ... , Kellogg Brief: Relaunch Nutri-Grain under a new positioning Agency: Leo Burnett Writer: Dan Fisher Art ... to reappraise the brand Agency: Publicis Conseil Writer: Olivier Camensuli Art director: Frederic Royer ...

Age charity pitches membership brief

Age Concern is looking for a creative agency on a project basis to handle the launch of a...The charity, the UK's largest supporter of the over-50s, has approached an undisclosed number of agencies with a view to holding a pitch for the business. The review was originally being handled by the AAR, but has now been taken in- house and will be run by the Age Concern marketing and communications ...

The Work: Private View

by showcasing the excellent new product range Agency: Rainey Kelly Campbell Roalfe/Y R Writers: Pip Bishop ... 's surprisingly good value Agency: DDB London Writer: Matt Lee Art director: Peter Heyes Illustrators: Gary Taxali ... to find in the Navy Agency: Glue London Creatives: Seb Royce, Adam King, Jaime McLennan, Christine Turner ...

The Work: New Campaigns - The World

that isn't confined to being a luxury or a toy any more Creative agency: Publicis Conseil, Paris Writer ... Media agency: Carat Media planners: Christophe Blain, Pamela Bruel Production company: Big Productions ... Canada Brief: Raise awareness of the perils of drinking and driving among young males Creative agency ...

IPA Effectiveness Awards 2005: Silver Award - Best New Client

FIRE AUTHORITY FOR NORTHERN IRELAND Campaign: Writing on the wall Client: Fire Authority for Northern Ireland Agency: Ardmore Advertising Principal authors: Orla Ross, John Keane, Stephen Roycroft ... the creative basis of the campaign, an idea born out of agency fire training days and from watching forensic ...

IPA Effectiveness Awards 2005: Silver Award - Oral Cancer Awareness

ORAL CANCER AWARENESS Campaign: How Henry helped save lives Client: West of Scotland Cancer Awareness Project Agency: The Bridge Principal author: Margaret Byrnes Media used: TV, radio CASE ... the campaign stopped. "All in all, this was a very confident paper from a small agency with a small budget ...

IPA Effectiveness Awards 2005: Bronze Award - Children's Hearings System

CHILDREN'S HEARINGS SYSTEM Campaign: Children's Hearings Client: Scottish Executive Agency: Barkers Scotland Principal author: Michael Kemsley With contribution from: Emma Taylor, consultant Media used: Radio, press CASE SUMMARY Scotland's Children's Hearings system works with young people who ...

IPA Effectiveness Awards 2005: Bronze Award - Noise Awareness

NOISE AWARENESS Campaign: Too loud Client: Environment and Heritage Service Northern Ireland Agency: LyleBailie International Principal authors: David Lyle, Julie Anne Bailie, Andrea Carrigan, Dawn Reid, LyleBailie International Media used: TV, press CASE SUMMARY The "Too loud" campaign had ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.