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The Work: Private View

: Jenny Parry, advertising and PR manager, Argos Brief: Advertise the Argos Big Book of Christmas Agency ... , Kellogg Brief: Relaunch Nutri-Grain under a new positioning Agency: Leo Burnett Writer: Dan Fisher Art ... to reappraise the brand Agency: Publicis Conseil Writer: Olivier Camensuli Art director: Frederic Royer ...

The Insider's Guide to Production: Sound Design - The digital difference

systems use proprietory file formats which are becoming increasingly difficult for agencies to access ... for approval. In fact, it can be easier than booking a taxi back to the agency. Gone are the days of mixing ...

The Work: New Campaigns - The World

that isn't confined to being a luxury or a toy any more Creative agency: Publicis Conseil, Paris Writer ... Media agency: Carat Media planners: Christophe Blain, Pamela Bruel Production company: Big Productions ... Canada Brief: Raise awareness of the perils of drinking and driving among young males Creative agency ...

The Work: New Campaigns - UK

spirit Creative agency: Wieden Kennedy Writers: Tony Davidson, Kim Papworth, Sean Thompson, Chris Groom ... agencies: Naked (communications planning), Starcom (planning and buying) Media planner: Nilufar Fowler ... art Creative agency: Leo Burnett Writers: Nick Pringle, Clark Edwards Art directors: Nick Pringle ...

The World: Milan - Group M Italy scoops Telecom Italia and Pirelli

The agency won the account in a three-way pitch against Aegis Media and Publicis Group Media. The incumbent on the account, the Armando Testa-owned Media Italia, did not repitch for the business. The Telecom Italia account includes the mobile phone network Tim, the landline company Telecom Wireline ...

The Work: New Campaigns - UK

Christmas offer Creative agency: Miles Calcraft Briginshaw Duffy Writers: Adam Chaippe, Matthew Saunby Art directors: Adam Chaippe, Matthew Saunby Planner: Andy Nairn Media agency: Starcom Mediavest Media planner ... in an unacceptable way Creative agency: Rainey Kelly Campbell Roalfe/Y R Writer: Dan Warner Art director: Andy Vasey ...

MPG triumphs at Campaign Media Awards

Intel's appeal, was the idea that won Media Campaign of the Year for the Havas agency. Around 1 ... and Gavin Laisby. Starcom was the most-awarded agency, however, winning two silver awards (Best Alcoholic ... , unlike the agencies they had the chance to pitch their entries. But even so, you were all brilliant." ...

BT kicks off global pitch

St Luke's is being forced to defend BT, its biggest-billing client, following news that the telecoms giant is approaching agencies about its £17 million business-to-business account. BT's business ... agencies. No-one at BT or St Luke's was available for comment. ...

Media Planning Group triumphs at Campaign Media Awards

Intel's appeal, was the idea that won Media Campaign of the Year for the Havas agency. Around 1.2m ... Laisby. Starcom was the most-awarded agency, however, winning two silver awards (Best Alcoholic Drinks ... , unlike the agencies they had the chance to pitch their entries. But even so, you were all brilliant ...

Vodafone considers expanding UK roster

Vodafone is looking to add a new agency to its UK roster as it prepares to fight an anticipated...Its existing agencies are JWT and Bartle Bogle Hegarty, but David Wheldon, the global director ... nor JWT were aware that Vodafone had contacted non-roster agencies. Vodafone denied it planned to add an above-the-line shop to its roster, but said it was talking to digital and DM agencies about ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.