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systems use proprietory file formats which are becoming increasingly difficult for agencies to access ... for approval. In fact, it can be easier than booking a taxi back to the agency. Gone are the days of mixing ...
spirit Creative agency: Wieden Kennedy Writers: Tony Davidson, Kim Papworth, Sean Thompson, Chris Groom ... agencies: Naked (communications planning), Starcom (planning and buying) Media planner: Nilufar Fowler ... art Creative agency: Leo Burnett Writers: Nick Pringle, Clark Edwards Art directors: Nick Pringle ...
SCOTTISHPOWER Campaign: Energising the energy people Client: ScottishPower Agency: The Bridge Principal author: Alan Clarke With contribution from: Brian Crook Media used: TV, outdoor, press CASE SUMMARY Advertising played a vital part in helping ScottishPower become one of the UK's leading energy ...
Intel's appeal, was the idea that won Media Campaign of the Year for the Havas agency. Around 1 ... and Gavin Laisby. Starcom was the most-awarded agency, however, winning two silver awards (Best Alcoholic ... , unlike the agencies they had the chance to pitch their entries. But even so, you were all brilliant." ...
Intel's appeal, was the idea that won Media Campaign of the Year for the Havas agency. Around 1.2m ... Laisby. Starcom was the most-awarded agency, however, winning two silver awards (Best Alcoholic Drinks ... , unlike the agencies they had the chance to pitch their entries. But even so, you were all brilliant ...
The final pitch was whittled down to three agencies from an original field of ten. It included all of RWE's incumbent agencies: Vizeum, which handled npower's offline business; MediaCom, which covered npower's online business, and ZenithOptimedia, which was responsible for Thames Water. With a media ...
: "Txperts" and "trendies" Budget: £3 million AGENCIES Media: Universal McCann, RSVP Creative: McCann ... resource to an agency brief: a strategic communications proposition that neatly marries the audience, brand ...
agency, TBWA\Chiat\Day, over perceived similarities between their commercials.
and buying account. The agency beat Carat in a pitch that was handled by the AAR.
Marshall takes control of the agency after five years as the managing director. He replaces Dennis Kerslake, who has been made the regional director of the Publicis network's HP business in Europe, the Middle East and Africa. The changes come as Publicis seeks to strengthen its hold on the HP business ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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