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week by a half-page ad showing the car and the names of all of the dealers in the local area. Agency ... Everywhere." Agency: Frame Writer: Stuart Blacky Art director: Stuart Blacky 3. BOLD Through ... 's location. Agency: Newsquest Writer: Bold Art director: Jonathon Cresswell 4. CARLSBERG This strip ...
LONDON - Eurostar has lined up six agencies to pitch for its highly coveted £10m advertising...and digital specialist Glue. The agencies are being briefed today. Forty-three agencies applied to pitch, according to Greg Nugent, Eurostar's marketing director. However, he added: "We met six agencies that when ... , Eurostar handed an assignment to start up agency Hurrell and Dawson. The agency will devise a strategy ...
Euro RSCG has been named as the lead agency on the $150 million creative account for the home...The business was previously handled by Doner in Michigan. The client split with the independent agency earlier this year, ending a five-year relationship. The appointment follows last month's news that the retailer had handed its $200 million media planning business to DeutschMedia, following a pitch against ...
WINNER Title: Ella's Kitchen Media agency: Viacom Brand Solutions Creative director: Dan ... Title: Lucozade Sport Media agency: MediaCom Media director: Chris Binns Account directors/media planners: Gill Clay, Melissa Dods Creative agency: M C Saatchi Creative director: Graham Fink Account ...
LONDON - The StrawberryFrog agency in Amsterdam has been picked by Panasonic to handle creative...and the emerging Korean challengers to its business. The agency's work will focus on the electronic giant ... four-way pitch involving agencies in Germany and London. Panasonic's relationship with the media agencies Vizeum and Just Media will not be affected. StrawberryFrog's assignment covers all markets, except ...
to pick up the business. The agency is now in contract negotiations. A BSkyB source said: "We had two very strong presentations from both agencies and we are progressing discussions with WCRS. We continue to have a high regard for WPP and its agencies, including MediaCom, and that relationship will continue ...
The agency, which was appointed without a pitch, has been briefed to come up with a customer relationship marketing strategy to help the online car hire brand boost its profits and take on major players such as Hertz. Claydon Heeley's first project will be to create a campaign involving a microsite and online ...
agencies beat the incumbents, Mudra and OMS, to the white goods business....They will now be responsible for building the Electrolux brand based on the new strategy "Thinking of you", which aims to portray the sincerity of the brand to its customers. Anirudh Dhoot, the managing director of Electrolux, said in a statement: "Percept H and Carat are efficient agencies and also among ...
at Christmas Creative agency: Wieden Kennedy Writer: Ben Walker Art director: Matt Gooden Planner: Matt Boffey Media agency: Carat Media planner: Rory Lindsay Photographer: David Sykes Retouching: Core Digital Photographer's agency: Swerve Photography Exposure: 48-sheet posters, Sunday supplements ...
The tender for an above-the-line agency was posted on OJEC on Wednesday, and the company is hoping to have drawn up a shortlist by December. TBWA\London, the incumbent, will repitch. Hurrell and Dawson, the start-up launched last month by the former M C Saatchi European chairman Nick Hurrell and TBWA chairman ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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