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The agency, which was appointed without a pitch, has been briefed to come up with a customer relationship marketing strategy to help the online car hire brand boost its profits and take on major players such as Hertz. Claydon Heeley's first project will be to create a campaign involving a microsite and online ...
The account is currently held by Interpublic Group agencies Universal McCann and Initiative. Universal holds the business across Europe with the exception of the £60m UK Vauxhall account and the £14m UK Saab account. These two accounts are held by Initiative and will also move into Aegis. GM ...
Kitcatt Nohr competed against WWAV Rapp Collins, Iris and Carlson, the incumbent of 17 years, for the business. The agency is understood to be the only contender still in negotiations with Citroen ... new models. Citroen is also looking for a digital agency to redesign its website and handle ongoing ...
the two agencies. Ysabel Vazquez, the Mini UK advertising manager, said the decision was made after both agencies presented good creative ideas. "As specialists in digital marketing, we are looking for the agencies to help us illuminate the path forward in what is a very fast-moving market," she said. Mini ...
The US-based advertising agency Merkley Partners was also involved in the latter pitch stages. A ... as a blow to Shop (which was formerly Campbell Doyle Dye) -- while it remains Mercedes UK's agency ... . It is understood the agency will create a single global ad for the car, a move that marks a departure from Mercedes ...
Wood joins from Passion, the agency he co-founded last year with Philip Slade and Kevin Doherty. In his new role, Wood will lead the agency's planning department and work on the HSBC and Shell accounts ... helped conceive the strategy for HP's "hype" campaign. Wood started his own agency in 2005, which has ...
through and browse playfully, or drill down deep to find something specific (such as the agency's phone ... Director: Claire Lambert DEPARTMENT OF TRANSPORT Agency: Leo Burnett London Category: Direct ... company: Gorgeous GUINNESS Agency: Abbott Mead Vickers BBDO Category: TV and cinema crafts ...
scratch games Creative agency: Publicis West Writer: Kevin Jones Art director: Rob Rich Media agency ... Switzerland during the World Cup Creative agency: Spillmann/Felser/Leo Burnett AG Writers: Martin Spillmann, Peter Bronnimann Art directors: Martin Spillmann, Tabea Guhl Planner: Rolf Zimmermann Media agency ...
Creative agency: Leo Burnett Writers: Paul Jordan, Angus Macadam Art directors: Paul Jordan, Angus Macadam Planner: Damian McKeown Media agency: Starcom Media planner: Karl Guard Production company ... for Beck's parent company, InBev, since the agency took over the account from M Run Post ...
, not fragmented into competing service companies. The orchestra needs a conductor. Agencies. Wake up. Get back ... refreshment, universal connection and optimism in a unique and inspiring way Agency: Mother Writer: Mother ... " campaign Agency: Bartle Bogle Hegarty Writers: Nick Gill, Ewan Paterson Art directors: Nick Gill, Ewan ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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