Ad agency Christmas greeting messages
19 Dec 2008 | by Colin Marrs
from UK ad agencies. Campaign takes a look at the best ones....of the agency. St Luke's Users can create their own message, which appears as if written in snow ...
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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg
31 Dec 2008 | by Hadassah Nymark
The agency has created an integrated campaign, which breaks tomorrow with a TV ad called 'Lesson'. The spot takes place in a classroom bustling with Cadbury Creme Eggs eager to learn about Goo-ology. Director of strategy at Saatchi Saatchi, Richard Huntingdon, said: "The Creme Egg season opens ...
Joshua G2 chief executive Mike Cornwell steps down
18 Dec 2008 | by Matt Williams
Mike Cornwell, the chief executive of Joshua G2, has left the agency after less than a year...Cornwell leaves the agency in a bid to explore other career opportunities, and a replacement ... the digital agency Soup. He replaced Nick Spindler, who stepped down from the day-to-day management of the agency in order to take on a consultancy role. ...
AKQA creates microwave Christmas 'choir'
16 Dec 2008 | by Hadassah Nymark
In a meticulously crafted piece, the digital agency programmed a stack of the kitchen appliances to play the jingle. Directed by Jonty Toosey and produced by Bikini and AKQA.Film, the piece took almost a week of planning and a whole day to capture. ...
Leo Burnett hires Marc Giusti as chief digital officer
15 Dec 2008 | by Noel Bussey
about making the agency of the future' - a place where ideas can develop regardless of the channel." Giusti said: "As agencies begin to evolve there are few capable and prepared to invite change, Leo ... executive creative director. He replaced Alistair Jeff, the acting creative director, who left the agency ...
Annual: Digital Agency of the Year - AKQA
12 Dec 2008
of the agency in San Francisco. But if you look back over the past 12 months at its creative and new-business activity, 2008 was the year in which the London office came into its own. The agency's existing client ... to look at expansion into new markets. The agency also launched AKQA Film in May, to create, distribute ...
Annual: Top 10 Digital Ads
12 Dec 2008
. Agency: Beattie McGuinness Bungay Creatives: Dom Martin, Toby De Havilland, Carl Loodberg, Andreas ... on both TV and online with more than two million views. Agencies: AKQA, Wieden & Kennedy, Attention ... of the landscape, winging viewers digitally to new "undiscovered" destinations. Agency: Lean Mean Fighting ...
Annual: Top 10 Digital Creatives
12 Dec 2008
, the three Barnardo's TV and online ads that broke towards the end of the year show the value to agencies ... . But it is Hilton whose creative stamp is on some of the agency's best work of the year - Fiat's eco:Drive widget ... Digital creatives tend to settle better in ad agencies than the other way around, but when Sandoz paired ...
Annual: Top 10 Sutherland blogs
12 Dec 2008
unions. 3. A new remuneration model for agencies - 3 January 2008 Here's how I might make it work. You pay an agency a reduced hourly rate for time spent on the account. Enough to guarantee a small ... six months, the agency presents to a group including the marketing director, the COO, CEO or MD ...
David Eastman takes worldwide digital JWT role
11 Dec 2008 | by Caroline Lovell
) in 2007, Eastman worked for seven years at Agency.com, leading the agency since 2006 as its president ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
