Campaign's record of the most successful new business agencies in 2007.
LONDON - COI has kicked off a search for an agency to handle a direct marketing brief to promote...The account will include a business-to-business DM campaign aimed at educating employers about their role in running and maintaining work-based pension schemes. The AAR is working with COI to draw up a shortlist of suitable agencies. The campaign, which will be targeted at businesses of all sizes ...
The successful agency will be briefed to produce direct marketing campaigns aimed at attracting new ... Ingall Stretton, but parted company with the direct marketing agency 12 months ago owing to shifts in its marketing budget. The agency had produced award-winning campaigns, including its Read between the lines ...
Created by the branded content agency Cake, the video is inspired by the new Focus ad from Ogilvy Advertising, which features an orchestra playing instruments created from car parts. Cake s ad features Dixon performing a version of her new song For You I Will. Mark Whelan, the creative director ...
LONDON - Rail Team, a consortium of European rail companies, has approached agencies with a brief...The agencies will be asked to provide strategic recommendations on how the companies in the group, which include Eurostar, Deutsche Bahn and SNCF, can best promote their CSR and environmental credentials across Europe. The winning agency will create a pan-European campaign that is expected to criticise ...
The world s fifth-largest insurance company is contacting digital agencies this week ahead of a pitch, and it intends to hire a roster of shops. Glue London, which handles digital advertising ... agency, while WDMP, TDA, the incumbent, and Hicklin Slade Partners were hired to work on the Norwich ...
LONDON - Nik Studzinski, the executive creative director at Publicis, is leaving the agency to join...left the agency last year to take control of the creative department at Rainey Kelly Campbell Roalfe/Y R. Robert Saville, a founding partner at Mother, confirmed that Studzinski was joining the agency ... department of a network agency. He basically wants to sit in an office and create ads, which is where his ...
The agency is understood to be in contract discussions with Diageo, Guinness parent company. It picked up the brief after a head-to-head shoot-out against Guinness other global roster agency, Abbott ... last year. The agencies were briefed to create an enormous media spectacle, and surrounding campaign ...
The agency picked up the business after a pitch against undisclosed agencies, which was handled by the Haystack Group. Soup will now work with BMI to develop the online brand positioning and digital content strategy as well as consulting on the company s communications requirements across all relevant channels ...
The agency, which already handles the company s advertising in the US, picked up the business without a pitch. McCann will be briefed with evolving the Easy Button campaign that was created ... of the incumbent agency, Clark McKay Walpole. Staples opened its first UK store in Swansea in 1993. It now has ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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