View the full versions of the agency new business leagues published in Campaign magazine last year....Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
LONDON - The pharmaceuticals giant Eli Lilly is looking for a media agency to handle its pan...The company has already held chemistry meetings with a number of UK agencies competing for the business. Unlike the Pfizer-owned Viagra, which works for a four-hour time window, Cialis can be effective ... for Cialis in August this year, awarding the business to a Dutch advertising agency. ...
MediaCom won the business following a pitch against undisclosed agencies. The previous incumbent was John Ayling Associates, which has handled the business for the past 13 years. The account includes the media arrangements for WKD and WKD Core Apple Cider, which launched recently. Debs Carter, marketing ...
The agency scooped the account after a final shoot-out with the WPP-owned Maxus. PHD, the incumbent on the business, declined to repitch. ZenithOptimedia will work on BBC Worldwide brands such as Top Gear , BBC America, BBC Knowledge, Planet Earth and Doctor Who . ...
The agency won the business following a final shoot-out against the WPP-owned Mindshare. The incumbent on the account, Zed Media, was knocked out at an earlier stage of the review, which kicked off in July. ...
Fulford joins the digital media agency from Tullo Marshall Warren, where he was the group planning and intelligence director. His appointment follows a strategic review of the agency by the chief executive ... MediaVest Group. Rust said: "We need to become a much more planning-led agency because there has been a ...
The Publicis Groupe agency, which already handles Mars media buying, won the business after a pitch against the WPP-owned MediaCom, the incumbent on the 10 million Wrigley media planning and buying account, and OMD. MediaCom has retained Wrigley s planning and online media business and has won ...
agency and Penny Herriman, the bright managing director, will be given more room to strut her stuff. They'll have to work hard, though, to kick-start the agency's momentum. Billings were down more than 20 ... that the creative agency needs to be on the best possible form ahead of any flotation. Which presumably also ...
Agency boosts relationship with Merlin Entertainments....Eye. The agency won the account following a five-way pitch. The London Eye previously worked with Frank The Agency, but the agency folded in February. The appointment will strengthen Farm ... . The agency also works for Merlin's other brands Sea Life and The Dungeons. Farm will be responsible ...
LONDON - Mindshare's EMEA chief executive, Nick Waters, is leaving the agency to join Aegis...He will replace Patrick Stahle, who is retiring to follow a non-executive career. Waters is a founding member of the WPP-owned Mindshare and has stayed with the agency since it launched in 1997. The move has prompted Mindshare to look into the possibility of a global management restructure. Waters ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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