Advertising in the noughties - Advertising agency of the decade shortlist - Fallon
03 Dec 2009 | by Staff
LONDON - Campaign presents a reel showcasing the best of Fallon throughout the noughties.
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Anomaly beats Fallon to £50m Sony Europe account
08 Dec 2009 | by Kate Nettleton
LONDON - Sony Europe has ditched its incumbent agency Fallon and handed its £50 million advertising...us that." The decision brings to a close a pitch that kicked off in August with five agencies ... Awards. The loss is Fallon's second in recent months. Asda has also parted company with the agency, shifting its 75 million business into sister agency Saatchi Saatchi in November. ...
Sony shortlists Fallon and Anomaly for pan-European ad account
16 Nov 2009 | by Kate Nettleton
";} The agencies were selected following an initial pitch against Naked, 180 Amsterdam and The Engine Group, who ...
Google buys mobile ad company AdMob
10 Nov 2009 | by Staff
. Last month, Phonevalley, Publicis Groupe's mobile marketing agency and part of VivaKi, forged a ...
IBM dumps Digitas for Euro RSCG on global digital account
10 Nov 2009 | by Staff
Normal 0 false false false MicrosoftInternetExplorer4 st1\:*{behavior:url(#ieooui) } The pitch was held in the US and included the company's existing roster agencies. Euro RSCG has handled e-mail and relationship marketing duties for IBM for a number ...
Partners Andrews Aldridge wins Sony Professional Services eCRM account
26 Oct 2009 | by Matt Williams
The agency will be responsible for the strategy, planning and creative delivery of a new CRM programme, designed to help Sony build up a stronger relationship with its business clients. The first ... also picked up a brief from the financial services company First Direct. The agency ...
Albion picks up £10m Epson European integrated brief
22 Oct 2009 | by Matt Williams
The agency was awarded the business after a pitch against McCann Erickson and CMW. DDB London ... . It will work closely on the business with Twentysix - the agency that was appointed to handle Epson's pan ... with Epson on its advertising for five years, after winning the business in 2004. The agency created ...
Cisco calls review of digital ad brief
08 Oct 2009
LONDON - Cisco Systems, the internet hardware company, has kicked off a search for a digital agency....The winning shop will handle digital advertising for a consumer product launch. The exact nature of the brief is unknown. The company announced in March that it was moving into the server market to compete with Dell, IBM and HP. In the past, Cisco has used OgilvyOne, its below-the-line agency of record ...
Olympus appoints Team Saatchi for Christmas campaign
08 Oct 2009 | by Kate Nettleton
The agency will produce a TV, outdoor and print campaign, set to break in the run-up to Christmas, aimed at positioning the SLR point and shoot hybrid as the ideal camera for people who enjoy photography. The appointment of Team Saatchi will come as a blow to The Red Brick Road, which won the Japanese camera brand ...
MySpace Music hands digital account to BBH
02 Oct 2009 | by Noel Bussey
Normal 0 0 1 88 507 4 1 622 11.773 0 0 0 The agency picked up the business after a pitch against a number of undisclosed agencies. It will now be briefed to create a launch campaign for the site, which is expected to go live before the end of the year ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
