19 Jan 2012
Over the course of last week, it was said that 130,000-150,000 gadget enthusiasts, geeks, marketers and agency staff flocked into the Nevada desert in search of the next thing that will "change everything".
The International Consumer Electronics Show (and, in fact, Las Vegas itself) is different ...
19 Jan 2012
and what will it deliver for us credit-crunched agencies and advertisers?
HTML5 is, not surprisingly ...
is likely to change.
Yet that isn't holding back our industry. More and more digital ad agencies ...
that the brands, advertisers and agencies that recognise fastest how to use HTML5 effectively will give themselves ...
03 Nov 2011
Each week, Campaign publishes the agency New-Business Leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any ...
at previous weeks will give a snapshot of how agencies were doing up to that point in the year.
For a more ...
03 Nov 2011
| by Dave Monk and Matt Waller
female lead (oddly, she was an account exec from a Canadian agency) and the annoyingly handsome ...
27 Oct 2011
Each week, Campaign publishes the agency New-Business Leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any ...
at previous weeks will give a snapshot of how agencies were doing up to that point in the year.
For a more ...
20 Oct 2011
| by Katherine Levy
-makers and storytellers, a lot of whom have agency backgrounds", who form the creative backbone of Google's marketing team ...
company Essence and collaborated with Rehab on the Scott film. But to name any more agencies, Uglow cautions, would be unfair, as they would not be able to mention them all. "There are a lot of agencies ...
28 Sep 2011
| by Arif Durrani
Virgin Media has whittled the number of agencies vying for its £36 million advertising business...with a number of agencies last month . It came despite having only appointed DDB UK to service its fully ...
Communications at Virgin Media, confirmed the remaining four agencies involved in the pitch, and added they had been "overwhelmed with the quality of what we've heard and seen from the creative agencies ...
22 Sep 2011
Chemistry meetings took place this week for the 36 million Virgin Media pitch. Competing agencies ...
to launch in the UK over the next few months, has kicked off chemistry meetings with agencies regarding its ...
began talking to agencies in June, but is now stepping up the pitch process as it works to establish ...
28 Jul 2011
| by Russell Davies
of "design thinking" but because design agencies can put a new product on the table and promise a whole new ...
21 Jul 2011
| by Anne Cassidy
HTC, the handset manufacturer, has appointed Mother London as the lead agency across its estimated...The agency will replace McCann London, just five months after the Interpublic shop was appointed by HTV.
Mother is understood to have won a pitch against agencies including McCann to promote new HTC smartphones across Europe in the autumn.
McCann was appointed as a lead agency on the pan ...