Carnival Cruise Lines appoints MPG Media Contacts to £8m account
24 Feb 2012 | by Maisie McCabe
by Aegis Media agency Vizeum since 2008 . MPG has worked with Carnival Cruise Lines in the USA ...
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It is understood that Artavia was the incumbent agency on the account. Total Media will manage Just Go! Holidays' increasing media requirements in the highly competitive tour operator market. The independent media agency's strategy aims to broaden Just Go! Holidays' customer base, promoting the company ...
by Aegis Media agency Vizeum since 2008 . MPG has worked with Carnival Cruise Lines in the USA ...
. Miranda Leedham, the head of TfL group marketing communication, said: "The challenge we set agencies ...
and buying from Publicis Groupe media agency MediaVest. The digital outdoor campaign was managed ...
. The agency will be responsible for handling Tourism Ireland's media arrange-ments in the UK, the US, France ... pitching agencies that Carat has won the business but, as part of the statutory process, they are subject to a government-imposed "standstill" period, in which unsuccessful agencies may seek clarification ...
. However, it shelved the pitch between agencies including Starcom, Carat, Maxus, ZenithOptimedia ... of the global media business since then, working with agencies on an ad hoc, market-by-market basis ... is currently handled by agencies including Grey Worldwide. ...
The agency won the 4 million business after a competitive pitch against 13 undisclosed agencies. The media account was previously handled by Carat, while JJ Advertising and Libertine London shared ... in November by issuing shortlisted agencies with a one-line brief to "deliver a creative solution which ...
available on Virgin Atlantics homepage. The film was developed by LBi in conjunction with the agency ...
The agency is said to have won the business after a closed head-to-head pitch against ZenithOptimedia, following a review launched in July. The two agencies previously split the account, with Carat looking after the Walt Disney World resort in Florida and ZenithOptimedia responsible for the Disneyland ...
-year cycle with the agency and we are being pushed towards a tender." ...
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