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The launch of the campaign comes as an estimated 3.6 million families and individual consumers are expected to use the airport during the holiday period. The campaign, which launches on 19 March and was created by agency Masius, will use the strapline, "Everyone gets a smoother takeoff at Heathrow ...
agencies....The account will strengthen the agency's existing relationship with the holiday company after it was appointed to its 5m advertising account in August . Jae Hopkins, head of communications at Butlins, said: "Social media is a great way of spreading the experience that our guests enjoy at Butlins and we ...
headquarters, but decided to decentralise and consolidate duties in one agency. PHD was already the digital agency of record in North America. The scope of work will include SEM, SEO, social and display ... infrastructure with local relevance and local, direct support was a factor in the agency s appointment. Mike ...
advertising as well as social media activity. Agencies on the longlist have been asked to respond ...
GLL, which operates over 100 public leisure centres, is looking to create better user experience and encourage content sharing, ahead of the London 2012 Olympic Games. The agency won the business following a four-way pitch against undisclosed agencies. The appointment comes as GLL is undergoing a ...
't", the agency seemed to be inferring that Virgin Atlantic had more style and elegance than other flight...However, the brilliant minds at Collegehumour.com have taken the agency's claim to the extreme in an animated online video. The spot shows Virgin's boss, Sir Richard Branson, explaining what sets the airline apart from its rivals, such as live jousting in the aisle for in-flight entertainment, an on ...
and buying from Publicis Groupe media agency MediaVest. The digital outdoor campaign was managed ...
The campaign has been created by Indicia, the customer intelligence agency, and is dubbed "Nick and Sam's Ireland Road Trip". It will showcase the attractions of Ireland in a bid to sell the trip to other potential visitors. It is supported by online and PR activity. A Discover Ireland microsite ...
organised by Ocean Outdoor, which invited agencies to submit ideas for live work. The creative was developed by Being. Indy Saha, chief strategy officer at the agency said: "Today, people expect brands ... in this direction and reinvents the idea of out of home." The campaign is co-ordinated by out of home agency ...
Developed by EdC-owned agencies Elvis and Dare, the campaign encourages customers to use as many tools as possible to get the cheapest possible train tickets. Consumers are driven to Virgin Trains' online ticketing system, and shown a variety of games that highlight how cheaper tickets can be found ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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