Intelligence agency targets DM partner
30 Jan 2009 | by Matt Williams
The Government Communication Headquarters has kicked off a search for an agency to handle its direct marketing account.
LONDON - Chime Communications' VCCP Group and Resonate, the consumer PR agency that is part of the Bell Pottinger Group, have launched a joint venture digitally led social communications and PR agency, called Icon.
The Government Communication Headquarters has kicked off a search for an agency to handle its direct marketing account.
Logan Wilmont, whose tenure as DraftFCB's executive creative director ended abruptly four months ago, has returned to advertising as the joint founder of a start-up agency.
LONDON - Logan Wilmont, whose tenure as DraftFCB's executive creative director ended abruptly four months ago, has returned to advertising as the joint founder of a start-up agency.
LONDON - Holland & Barrett is on the look-out for an agency to handle its customer relationship marketing account as part of plans to launch a new loyalty programme.
DatingDirect.com has switched its advertising account to DDB London from Agence V, the DDB-owned, Paris-based incumbent. DDB will produce a series of campaigns in the UK market this year, the first of which will promote the dating site's new 12-month money-back guarantee.
Google is on the hunt for a DM agency for its UK business-to-business work. The company wants an agency to source high-quality lists, eradicate duplicate data and handle mail fulfilment.
LONDON - Freesat, the digital satellite service joint venture between ITV and the BBC, is on the hunt for a direct marketing agency to handle its below-the-line business-to-business advertising account.
118 118, the directory enquiries service, is on the hunt for an agency to handle its digital advertising account.
The bookmaker William Hill is reviewing its below-the-line agency arrangements. The company is holding separate pitches for its retail, sales promotion and customer relationship management accounts.
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