09 Feb 2012
| by Sara Kimberley
's largest pizza delivery company has approached agencies directly ahead of a contest for the business....in 2010 from its rival Papa John's, where he was the director of marketing.
The search for an agency ...
marketing agency Somo.
Domino's is also a heavy adopter of social media, using platforms such as Facebook ...
09 Feb 2012
| by Matthew Chapman
The review will affect agencies including Publicis Chemistry, Iris, Tullo Marshall Warren, Gyro ...
business in May last year by shifting the T-Mobile account from MediaCom into the sister Group M agency MEC without a pitch.
The sister ad agencies Saatchi Saatchi and Fallon handle the T ...
26 Jan 2012
| by Sara Kimberley
the intermediary Creativebrief.
It will work alongside Birds Eye's ad agency, Abbott Mead Vickers BBDO, and its media agency, Carat.
The agency's initial focus will be on targeting Birds Eye's key audiences ...
, promotional and experiential activity.
Live Breathe will be Birds Eye's first retained DM agency ...
12 Jan 2012
| by Sara Kimberley
The win is the first for the agency since McCann Worldgroup acquired Meteorite in November last year and merged it with MRM.
MRM Meteorite won the account following a pitch, after a statutory ...
by MRM Meteorite's fellow Interpublic agency DraftFCB, which did not repitch for the business ...
12 Jan 2012
Agencies
The Year Ahead For Account Planning
The Year Ahead For Content
The Year Ahead For Television
The Year Ahead For Media Planning
The Year Ahead For Media Agencies
The Year Ahead ...
15 Dec 2011
| by Sara Kimberley
WPP's global digital marketing agency VML has acquired a majority stake in Qais Consulting...with also join US-based digital agency, whose clients include Colgate-Palmolive, Dell, English Premier League, Gatorade and Kellogg.
The Singapore-based agency with a presence in India was founded in 2005 ...
services.
The agency's revenues for the year ended 31 December 2010 was $4m.
WPP's investment in Qais ...
15 Dec 2011
In recent years, picking the Direct Agency of the Year has been relatively straightforward ...
down to a contest between two agencies: Lida and OgilvyOne. And to make the decision all the more ...
impressive agency in direct marketing.
The jewel in OgilvyOne s crown lies in its creative product and ...
15 Dec 2011
Agency of the Year: Bartle Bogle Hegarty Digital Agency of the Year: AKQA Direct Agency of the Year: OgilvyOne Media Agency of the Year: PHD Advertising Network of the Year: BBDO Worldwide Media Network of the Year: Maxus Production Company of the Year: Blink Advertiser of the Year ...
08 Dec 2011
| by Sara Kimberley
approaching agencies in August through the AAR.
EHS is Whitbread's first retained CRM agency as it tries ...
. The account will be run out of the agency's Cirencester office.
EHS will initially focus on the Premier Inn ...
managing director, said: "As an agency, we're really trying to push things digitally, and I think ...
07 Dec 2011
| by Sarah Shearman
agency of record for its Hendrick's Gin brand....The digital agency won the business after a four-way pitch against undisclosed agencies, which was called in June this year .
The company does not currently have a retained agency on the account, instead working on a project-by-project basis.
Brand Advocate has been tasked to develop the gin brand ...