09 Feb 2012
| by Matthew Chapman
The review will affect agencies including Publicis Chemistry, Iris, Tullo Marshall Warren, Gyro ...
business in May last year by shifting the T-Mobile account from MediaCom into the sister Group M agency MEC without a pitch.
The sister ad agencies Saatchi Saatchi and Fallon handle the T ...
09 Feb 2012
| by Sara Kimberley
\London.
The appointment will strengthen the agency s existing relationship with GSK, which involves advertising for brands ...
into broader content creation with the launch of a ten-minute film by the creative agency Kids Industries ...
09 Feb 2012
| by Campaign staff
talent from across its agencies.
Team News is expected to be created after a pitch process involving WPP ad agencies. Sources suggested CHI Partners, the incumbent on The Times creative account, Grey ...
of the Team News deal in a bid to create efficiencies and savings.
NI called a review of its agency roster ...
09 Feb 2012
| by Sara Kimberley
accounting for 19%.
Specialised agencies and marketing services (Sams), which include all digital services ...
09 Feb 2012
| by Jeremy Lee
rise to the top of media agencies (media owners have traditionally been a little bit more female-friendly)....Watkins seems to have the right balance of digital skills for a modern media agency and will no doubt be a useful addition to the team assembled by the likeable and clever Alex Altman.
It shows how ...
brutal.
It's nearly 18 years since I started my media career. It was in the days when the agency Tommy ...
09 Feb 2012
| by Alasdair Reid
background recolonising (and thus continuing the reinvention of) mainstream media agencies. (Though we ...
of an agency that already had Karen Blackett as its chief executive, Jane Ratcliffe as its chairman and Sue ...
that media agencies have never had any trouble attracting women. At entry level, the balance between ...
09 Feb 2012
| by Ian Darby
-channel figures in a notoriously difficult market, where media agencies are keen to trade off print copy sales ...
09 Feb 2012
| by Paul Shearer
right to question all the time and money they have invested in the agency. Simply put, if the finished ...
have a lot to learn from production companies. In their DNA, they are closely related to ad agencies ...
. And the best creative agencies have always delivered both. Mother, Bartle Bogle Hegarty and Wieden Kennedy ...
09 Feb 2012
| by Ian Darby
that an agency can survive creating Campaign's "Turkey of the Year" (2010's Giovanni Rana pasta calamity...; and the grandaddies of them all, Nigel Bogle and Sir John Hegarty at Bartle Bogle Hegarty, guard their agency ...
or university, which could provide a welcome boost to diversity in the agency world.
More encouraging still ...
Week). Twenty-two IPA member agencies have committed to taking on apprentices and this seems not just a ...
09 Feb 2012
Pub Association, has been suffering from some organisational hitches. The agencies pitching ...
be interested to learn that TK Maxx is searching for a digital agency to handle its online advertising. The high-street brand recently approached agencies directly, inviting them to pitch for the business. The appointed shop ...