09 Feb 2012
| by Anne Cassidy
The company, which owns brands including AEG and Zanussi, has issued an RFI to agencies.
The winning shop will create brand advertising and product launch campaigns for this year and 2013.
The deadline is 10 February and agencies shortlisted will be invited to a briefing in Stockholm, where ...
09 Feb 2012
| by Sara Kimberley
The agency won the business after a competitive pitch, which kicked off in November last year ...
s and the early part of the last decade when TBWA\London was the incumbent.
In 2001, the agency ...
from the start as an agency that not only had great creative talent but was passionate about cooking ...
19 Jan 2012
| by Matt Williams
The agency won the business after a pitch against Karmarama and The Brooklyn Brothers. The process, which kicked off in August last year, was led by Ideal Standard's chief marketing officer, Kerris Bright ...
, and the agencies will develop a new communications and design strategy for Ideal Standard to help revamp the brand ...
19 Jan 2012
| by Matt Williams
The agency was appointed after a pitch, and will now work on a series of projects for the DIY retailer to help promote its sustainability and environmental credentials.
It is thought that B Q is keen to put more emphasis on showcasing itself as an environmentally conscious company, and will put ...
12 Jan 2012
| by Sara Kimberley
The win is the first for the agency since McCann Worldgroup acquired Meteorite in November last year and merged it with MRM.
MRM Meteorite won the account following a pitch, after a statutory ...
by MRM Meteorite's fellow Interpublic agency DraftFCB, which did not repitch for the business ...
01 Dec 2011
| by Matt Williams
The Manchester-based agency BJL has won the advertising account for Silentnight, the UK bed...and strong campaignable thought. We look forward to working with this agency to see how its ideas come to life."
For the past few years, Silentnight has worked with creative agencies on a project basis only ...
17 Nov 2011
| by Matt Williams
Silentnight, the bed and mattress specialist, is looking for an agency to handle its advertising...The company has contacted a number of London-based and regional agencies as it looks to step up its marketing activity in 2012.
In recent years, Silentnight has worked with agencies on a project ...
with agencies including Leith London and MWO.
Carat Edinburgh, formerly Feather Brooksbank, handles ...
10 Nov 2011
| by Matt Williams
The French cookware brand Le Creuset is looking for an agency to handle its pan...A number of agencies have been shortlisted for the business, with pitches taking place later this month. It is unclear if the incumbent, Ignite, will repitch for the account.
The successful agency ...
in the 90s and the early part of the last decade when TBWA\London was the incumbent.
In 2001, the agency ...
10 Nov 2011
| by Anne Cassidy
to work with AMV, a globally renowned agency. Its creativity and strategic thinking will help take our ...
10 Nov 2011
| by Sara Kimberley
The company, which spends around 2 million on UK advertising, has approached a number of agencies to pitch for the business.
Kenwood, which currently uses agencies on a project basis, is expected to appoint a shop to work in its key markets of the UK, Germany and France, as well as de veloping ...