03 May 2012
| by Daniel Farey-Jones
marketing of their products and who embrace and encourage the creative work produced by their agencies ...
. This award is a testament to the fantastic work of our Mars Associates and our agency teams at BBDO and DDB ...
testament to a company which truly embraces creativity and demands outstanding work from its agencies ...
06 Sep 2011
| by John Reynolds
The new television campaign will be the first undertaken by creative agency HMDG. It breaks this week during 'Location, Location, Location'.
Sliderobes spent 2.6m in the UK and Ireland between January and December 2010, according to The Nielsen Company.
The company specialises in fitted wardrobe ...
24 Jun 2011
| by Anne Cassidy
Brick Road is recognised twice for Magners "strongman" and "bees".
However, US agencies dominate ...
+Kennedy Amsterdam also receives a nomination, as does the agency's Heineken "the entrance" spot. ...
19 May 2011
| by Katherine Levy
Penguin Books has approached media agencies ahead of a review of its £2 million UK media planning...The incumbent on the account is Total Media, which has held the business for more than a decade.
However, agency sources suggest that Penguin is to review its media arrangements as part of "good practice" relating to its suppliers.
It is understood that following initial conversations with media agencies, a ...
21 Apr 2011
| by Campaign staff
The agency won the brief after a competitive pitch that began last November.
Big Al's Creative ...
in the UK. The agency had held the business since 2002 when the brand began advertising on TV.
In 2009, Monsanto appointed the Birmingham-based HRO'C Digital as its first lead digital agency for Roundup ...
24 Feb 2011
| by Sara Kimberley
Inferno won a competitive pitch against TBWA, Publicis and DDB that was led out of Electrolux's headquarters in Stockholm.
The agency will work across Electrolux's key European brands, including AEG and Zanussi, which produce washing machines, tumble-dryers, dishwashers, ovens and vacuum cleaners ...
18 Feb 2011
be a major medium", went on to become the agency's head of TV operations. He later founded his own agency before retiring to begin a new career as an artist. He is best-known for his hand-tinted etchings. ...
17 Feb 2011
| by Matt Williams
Westfield, the UK shopping-centre owner, is looking for an agency to handle its customer...The company has a shortlist of agencies in contention for the accout and is thought to be close to making an appointment.
Westfield does not currently retain a CRM agency but is thought to be keen ...
to handle its advertising. However, the agency, which created work using the "Shopping in a new light" line ...
10 Feb 2011
| by Matt Williams
The agency was awarded the business without a pitch, and will now be responsible for handling all ...
's appointment marks the first time that Nivea has held a retained digital agency for its men's brands. Last month, Nivea named Agency Republic as the retained digital agency for its women's products. ...
02 Dec 2010
| by Sara Kimberley
The agency won the accounts without a pitch from the McCann Worldgroup-owned US agency Gotham.
Gotham was appointed on the brands, alongside the sister Waterford Crystal brand, just over a year ago. It will, however, continue to handle the Waterford global advertising and media account.
London ...