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The agency won the business after a competitive pitch that is understood to have been led by Simon Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival Papa John's. The company's investment in direct and digital channels follows a recent statement ...
's largest pizza delivery company has approached agencies directly ahead of a contest for the business....in 2010 from its rival Papa John's, where he was the director of marketing. The search for an agency ... marketing agency Somo. Domino's is also a heavy adopter of social media, using platforms such as Facebook ...
The process is being handled through the intermediary Agency Assessments, which has issued RFIs to a number of agencies. It is understood that Burger King does not have a retained incumbent ... review that culminated in its decision to part with its global ad agency, Crispin Porter Bogusky ...
-to-head against Hypernaked that involved work from both agencies going into research. The other competing agencies, Mother, Saatchi Saatchi and The Red Brick Road, were knocked out of the running at an earlier ... reviews were prompted by Burger King s split with its previous global agency, Crispin Porter Bogusky ...
The Bristol-based agency won the business without a pitch, and will be tasked with repositioning ... in-store and with ads on Facebook. The fast-food brand has used various agencies in the past, including the promotional marketing agency The Kitchen London. Clare Starling, the Wimpy UK marketing ...
Focusadvertising won in a three-way pitch against 3Points and JWT, with Focusadvertising winning the below-the-line and JWT the above-the-line business. The agency will drive brand appeal across ... tough challenge especially because they've asked both shortlisted agencies to work on few projects ...
McDonald's has appointed its roster agency Leo Burnett to handle advertising around its sponsorship...Leo Burnett, which will run the account out of its London office, will work in collaboration with its sister agencies Arc and LeoSport. The brief covers all communications from advertising ... activation and sponsorship. The restaurant group works with a number of other agencies in local markets ...
SINGAPORE - Burger King has named Publicis its agency-of-record in Singapore, beating Euro RSCG..., effective immediately. Burger King called the pitch in May this year. Incumbent agency Religion ... agency with experience in the retail space and its appointment is one of our key initiatives to prepare ... the best out of our agency partnership." Philip Ho, head of marketing at Burger King Singapore, added ...
Crime Entered by Alex Telfer Photography ltd Creative agency Blue River Creative team Anthony ... Master Brand Shire Entered by Kiran Master Creative agency Seiden Creative team Steve Feinberg ... Jason Hindley Brand Home Office Entered by Jason Hindley Creative agency VCCP London Creative ...
With agencies still having to prove the effectiveness of digital to clients, there is a growing focus on data ... of ROI: "It has to be about engagement and emotion. Agencies and publishers have to prove to clients ... for the "digital" sector is that the descriptor is almost a devalued currency as most agencies now claim some ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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