24 May 2012
| by John Tylee
Agencies were this week left bewildered by the Government's plans for a leaner approach...agencies.
Francis Maude, the minister for the Cabinet Office, told them that the Government ...
will launch in November.
"I worry that agencies won't understand these frameworks, which are quite technical," an agency director who was at the meeting said. Another senior industry figure warned: "A lot ...
24 May 2012
| by Sara Kimberley
WPP has appointed Deborah Kerr to oversee Team News, its new agency unit that launched to service..., which brings together resource from the WPP agencies Grey, M/SIX, OgilvyOne and Ogilvy Change.
She ...
as an integrated agency with a single P L and be part-located at News International's offices in Wapping.
Before ...
that, she worked at TBWA\London as its managing partner for 11 years.
The WPP agencies were ...
24 May 2012
| by Ian Darby
channels.
For the first time, the awards will also present golds for a Campaign Big Agency of the Year ...
is available at www.campaignbigawards.com.
Agencies can enter across 11 product categories, including ...
or as complete campaigns.
The Campaign Big Agencies of the Year will be selected based on a system ...
24 May 2012
| by Jeremy Lee
The agency won the business after a four-way pitch managed by Oystercatchers. The account moves from Home, which had worked on the business since 2011.
The review follows the decision to rebrand the company from Victor Chandler to BetVictor across its European operations in January.
Home ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
writer Mark Davies and art director Michael Kinlan from Leith agency worked on the campaign, while ...
17 May 2012
| by Nick Batten
follows the agency's recent management restructure, which saw Avery become the managing director ...
17 May 2012
| by Jeremy Lee
and entertainment formats for brands.
Pattison, who left PHD in 2007 having co-founded the agency in 1990, said ...
a brief to become the lead global content partnerships agency for Bombay Sapphire. ...
17 May 2012
| by Anne Cassidy
BSkyB is looking for a creative agency to handle a major new advertising brief and is preparing...already approached non-roster agencies ahead of a potential pitch for the task.
Agencies have been put ...
-roster agencies.
However, BSkyB is first talking to its roster agencies, including WCRS and Brothers ...
and content.
"That s why we re always reviewing how we can bolster our roster of creative agencies ...
15 May 2012
| by Maisie McCabe
in January and spoke to up to 10 agencies including digital specialists and media agencies, before narrowing ...
-commerce director at Shop Direct Group, said: "We were impressed with the quality of work from all of the agencies ...
team, led by search operations director Andrew Harries, offers the agency s clients a wide range ...
10 May 2012
| by Jeremy Lee
Beeny, is looking for an agency to handle its first national above-the-line advertising campaign....It is understood that agencies have been approached directly by the client and have been invited to pitch for the business, which comes with an undisclosed budget.
Mysinglefriend.com has previously ...
advertising.
Agency sources suggest that the dating site is now looking to invest in press and television ...