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channels or increase it during 2012, agency intermediary FindGood claims....agencies were contacted. Some 37% thought budgets would increase, while 45% believed they would stay ... % of respondents did not have or have not used internal procurement teams to make their agency selection decisions. Only 4% of respondents responsible for agency selection had used an intermediary or other marketing ...
Each week, Campaign publishes the agency New-Business Leagues across the creative and media sectors. The attached tables rank agencies according to how much business they bring in as well as any ... at previous weeks will give a snapshot of how agencies were doing up to that point in the year. For a more ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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