at digital agency Profero. Brown said: "[Ryan] is a first-class operator, highly rated by clients and agencies alike. Most importantly, he understands the limitations of applying a traditional auditing ... system for managing and benchmarking the relationship between clients and agencies to its own client base. ...
In her new role, Snowdon will oversee all Maxus branding, marketing and communications efforts, both internally and externally. She will also work with the agency's worldwide business development director, Karen Kaufman, on new business development and pitch coordination. She will be based in London ...
Nead, who has been with the agency for 16 years, will oversee international accounts, including Siemens and Airbus, and work on new-business opportunities across the network. He will also continue to oversee the ING Direct business. His promotion has resulted in changes to PHD's UK management line ...
LONDON - Bupa, the UK's largest provider of private healthcare, is on the hunt for an agency...in the review. Bupa currently works with a number of agencies, including the digital agency CheezeDMG, the brand response agency The Black Hole, and the direct marketing shops Gyro Manchester and Targetbase Claydon Heeley. The company is understood to be keen to consolidate its business into a single agency ...
as his role as the investment director at the full-service agency MCHI....He is understood to be in talks with Group M, the investment arm of WPP, about moving to a role within the group. Thomas has worked at the WPP-owned Mindshare since 2000 and has headed media buying at MCHI since the agency launched in January last year. MCHI retains its in-house media buying team ...
.5 million digital media business to the agency's responsibilities....that saw the agency plan both online and offline media. The UK media consolidation follows Sony's recent ...
LONDON - BSkyB is looking for an agency to build and promote an improved video functionality...The company has already approached a number of advertising and digital agencies to present ideas. The main pitch is expected to take place over the next few weeks. Sky Creative, Sky's in-house advertising team, has previously handled creative duties on Sky News briefs and it is thought ...
The business includes the 8m UK account, currently handled by MPG, and the publisher's media in five other European markets. MPG is defending the business against five undisclosed competing agencies. The first stage of pitching has already taken place and the pitch process is being led out ...
The agency won the business after a pitch against undisclosed agencies. The account covers the major European markets, including the UK, Italy, Spain, France and Germany. Media duties for Piaggio were previously handled on a local basis. OMD, the incumbent in Piaggio's home market of Italy, did ...
to work for the most progressive media agency group and to work with people I've known, liked ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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