from an agency of record model and build the brand's links with the fashion world....The soft drinks giant has started talks with agencies, including UK shops, ahead of a contest ... -Cola. The Diet Coke agency process follows the announcement by Jonathan Mildenhall, the Coca-Cola vice president ... combination of content agencies with different expertise for 2012 and beyond." Mother became the agency ...
The "Hungry for Action" campaign was produced by digital marketing agency Blue Barracuda and includes a microsite, Facebook game, and online marketing campaign, which will promote the film and restaurant brand partnership and drive pizza sales. The Facebook game, 'Hungry for A-Team Action ...
The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... in our products and services. As agencies, we must constantly adapt and innovate to stay ahead of the curve, and survive. As a creative agency poised at the forefront of global digital convergence, our ...
a pitch in February to consolidate its below-the-line agency roster as part of a cost-cutting measure. The pitch involved around 20 RBS Group roster agencies. It is understood that CHI Partners and Tag, the international design and production agency, will handle the account as a joint venture. As a ...
ernment bail-out, is holding a pitch to consolidate its below-the-line agency roster....Group roster agencies, which include M C Saatchi's direct marketing arm, Lida, and CHI Partners ... , aims to consolidate its agency roster down to two or three agencies. Separately, RBS has still ... to consolidating its digital advertising arrangements. The company initially shortlisted six agencies, including ...
LONDON - Peugeot is on the hunt for a direct marketing agency for its business and fleet range....The car manufacturer is looking for an agency that can provide business-to-business marketing ... . Peugeot does not currently have an incumbent agency on the account, but does work with the customer publishing agency Specialist to publish Fleet Forum, a magazine aimed at Peugeot's fleet of car operators ...
, King was instrumental in securing a number of major accounts for the agency, including British Airways ...
brand, which began in 2001 when the agency scooped the business in a three-way shootout. Kitcatt Nohr ... with the incumbent data agency Fuel. Matt Button, the CRM and database manager at Lexus, said: "I have nothing ... strategy and our agency and we were bowled over by the coherence, creativity and gravitas of the Kitcatt ...
The fuel giant has contacted agencies with a view to holding a first round of meetings in August. Jacky Davies, the marketing services procurement director at BP, is handling the process and is understood to be seeking agencies with a network of offices across the world. The successful agencies ...
provider split with its previous incumbent Wunderman two weeks ago, just one year after the agency won ... to working with such an exciting agency." Jason Foo, the deputy managing director of Chemistry, said: "It ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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