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TBWA lands £100 million global Aquafresh account

09 Feb 2012 | by Sara Kimberley

\London. The appointment will strengthen the agency s existing relationship with GSK, which involves advertising for brands ... into broader content creation with the launch of a ten-minute film by the creative agency Kids Industries ...

Unilever personal care brands sponsor British Lotus F1 Team

06 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

by sports marketing activation agency JMI. Francois Renard, global brand vice-president for Clear, said ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

Media, and Agency of the Year, in which it is up against AKQA and LBi. Meanwhile, AQKA and Adam Eve ... , Alton Towers The Rabbit Agency, #myeurope bmibaby's instagram campaign Media ... Saint@RKCR/Y R, Twitter knitter The Rabbit Agency, #myeurope bmibaby's instagram campaign ...

GlaxoSmithKline launches review of multimillion-pound UK PR roster

31 Jan 2012 | by Elizabeth Pears

at InterContinental Hotels Group. The firm is now planning a full roster review of its agencies, which could lead to a raft of new agencies coming on board. Blue Rubicon, Cirkle, GolinHarris and Edelman are on its ...

Ecover readies 'feel good' festival push

30 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

The brand has appointed experiential agency Closer to handle the activity, which will run at family-focused festivals Cornbury in Oxfordshire, Latitude in Suffolk, and Camp Bestival in Dorset. The activity will feed into Ecover's 4m brand campaign launched earlier this month . The campaign includes ...

Nick Emery appointed chief executive of Mindshare Worldwide

26 Jan 2012 | by Mark Banham

. In his new role, he will take over responsibility for the agency's activities in 112 countries ... on this role at this exciting time in the agency's evolution. "Mindshare's agenda continues to focus ... Mindshare and I know that the agency will go from strength to strength under his leadership." Emery ...

Trading places: this week's people moves

20 Jan 2012 | by Daniel Farey-Jones

Advertising Bray Leino, the Mission Marketing Group-owned full service agency, has appointed ... ) The independent agency 18 Feet Rising has hired Jon Busk, the managing partner at DDB UK, as its first managing ... Katherine Torrence, the former managing partner of Agency.com, as client services director. Scott Hendry ...

Pitch Update

19 Jan 2012

Agencies will be excited to hear about a new Mini adventure, but with be less pleased...There was a distinct lack of automotive ad pitches in 2011, so agencies should be revving up ... is actually broader than first anticipated, with Mini looking for an agency to work on a series of global campaigns, which are currently handled by the Dutch agency BSUR. The Observatory is overseeing the review ...

Lifeline: Unilever's media business

19 Jan 2012 | by Staff

leading in the digital space drives us to ensure we are working with the best agencies to deliver our ...

Marketing magazine revamps with new design, a picture cover and refreshed content

11 Jan 2012 | by Staff

created by ad agencies....agencies. The first cover, by Saatchi Saatchi, illustrates the anchor feature on 12 trends for 2012 ...

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