06 Jan 2012
| by Alex Brownsell
The latest TV ad, by agency Mother, shows "ordinary family man" Brian arriving in Las Vegas after he saved 400 on his car insurance. As the character walks through a clich d Las Vegas hotel, the viewer is told that Brian also saved 200 on his credit cards, 100 on a loan and 100 on his home ...
13 Dec 2011
| by Gail Kemp
-ever performance - third in both the highest ad recall and best recall tables - but fired the agency responsible ...
is paying dividends.
Highest recall: across the year
11
10
Brand
Agency ...
10
Brand
Agency/TV buyer
Recall
Issue
Adspend ( m ...
02 Dec 2011
| by Staff
Accolades were awarded to brands and agencies including Flourish Creative, Neon, the British Heart Foundation and Marks Spencer.
The evening also saw Ignite chairman ...
Association of Publishing Agencies
International Content Summit 2010
Third Sector
British ...
23 Nov 2011
| by Daniel Farey-Jones
Rumbol, founder of creative agency 101 and former marketing director at Cadbury.
Each was given 15 ...
11 Nov 2011
| by Kate Magee
Last week, PRWeek revealed the 2011 29 under 29 PRWeek s pick of the best and brightest young individuals in the PR industry.
The high fliers ranged from in-house PROs at BAA, VisitBritain and Xbox, to agency executives from Jon Tibbs Associates, Cake and Hill Knowlton and agency founders EntrePR ...
10 Nov 2011
| by Kate Magee
24, Alder set up her own agency specialising in classical music and culture, and opened offices in London and Berlin in 2009. Two years on, the agency has doubled its turnover and clients include ...
the case for further PR investment. Lowe believes Blackwood has been 'a major factor' in the agency's new ...
19 Oct 2011
| by Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO
skip to table
So, finally, Halifax is back. After the radio-station debacle and then a long hiatus while it chose a new agency, some fresh creative work has emerged.
The idea is for Halifax ...
Adwatch (October 19): Top 20 recall
Latest
Oct-12
Brand
Agency/TV Buyer
Recall ...
12 Oct 2011
(October 12): Top 20 recall
Latest
Oct-05
Brand
Agency/ TV Buyer
Recall
rank ...
06 Oct 2011
| by Neil Dawson, Chief executive, BETC London
.
Adwatch (October 5): Top 20 recall
Latest
Sep-28
Brand
Agency/TV Buyer
Recall ...
05 Sep 2011
| by Oliver Luft
of the product reflects how we have listened to their needs."
Bupa shortlisted four agencies to vie for its ...
agencies battling for the Bupa account are WPP agencies MEC and Mindshare and Omnicom's PHD. Joint ...