Ad agencies have always had a penchant for ripping off films, whether Hollywood blockbusters
To create the campaign, Red Urban Canada, the agency behind the work, embedded markers in the out of home ads, using AR technology to allow mobile devices like iPhones and iPads to unlock and view animations in the advertising in what appears to be real time to the viewer. The AR animations can ...
Trent joins from editorial agency Motoring Research, where he contributed to PistonHeads, as well as other online motoring publications such as MSN Cars. Trent replaces Chris Rosamond, who edited the website in a freelance capacity. PistonHeads wanted to recruit an office-based editor. Rosamond ...
plans, data is again key. In the words of Richard Marshall, founding partner of agency TMW: "In order ... ". It's fertile ground for direct marketing agencies. Many of those that came of age in an analogue ... . Even digital agencies are trying their hand at direct, as with Albion launching Albion Cell , while ad ...
To give every one ample opportunity we have extended the deadline for voting until close of play on Wednesday, 14 September. Visit the Hall of Fame , sponsored by marketing and technology agency LBi and its media arm bigmouthmedia, today and vote for those leaders, brands and innovators you feel deserve ...
marketers such as Roisin Donnelly and Jill McDonald, brands including Dyson and Guinness and agencies Dare ... and technology agency LBi and its media arm bigmouthmedia and votes are flooding in. The first half ...
The first half-a-dozen Hall of Famers will be inaugurated at the gala dinner of the BrandMax event in September. The Hall of Fame , sponsored by marketing and technology agency LBi and its ... , brands including Dyson and Guinness and agencies Dare and Mother, or nominate people they believe ...
collaborated with the Google Creative Agency on the campaign. The work was created by Peter Gatley and Richard ...
Lies, damned lies and statistics 1891 191 Renegade agency ...
Advertising Grey London has promoted Ivan Palmer and Craig Morgan to the agency's board. Palmer is the managing partner of the social media agency Social Partners , which was previously ... at JCDecaux , while group business director David Lambert has been promoted to director of agency ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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