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Jaguar to air Homeland-themed ad

03 May 2012 | by Maisie McCabe

convertible sports car next spring. David Amodio, agency principal at Channel 4, said: "Sometimes ...

Global's Classic FM in £1m deal with Nissan

05 Mar 2012 | by Maisie McCabe

on the programme between 9am and 10am. The creative work has been devised by ad agencies TBWA\ and DNA ...

BMW launches Ocean's Two Towers East

28 Nov 2011 | by Daniel Farey-Jones

The digital outdoor screens, which measure five metres wide by 7.5 metres high, went into commercial operation today (28 November). BMW was booked onto all faces of the site for two weeks by outdoor specialist Posterscope and media agency Vizeum. The screens are located on Aspen Way, east ...

Fiat500byGucci launches JCDecaux's Marylebone Tower

22 Jul 2011 | by Maisie McCabe

The Marylebone Tower is the only outdoor site to be used for a wider campaign, booked by WPP agencies Maxus and Kinetic, using press titles such as Vogue, Harpers, Elle, and Esquire, and the websites of GQ, Vogue and Marie Claire. The ad, adapted by Krow, shows a sultry model draped over the car ...

Media Week introduces paid subscription model

20 Jul 2011 | by Staff

As part of these plans, Media Week has launched a number of initiatives aimed at creating enhanced and essential content for the entire media sector. These initiatives include My Media World , Sector analysis, Trend Report , Agency Abode, Media Owner Homes and Media agenda, while a full features list can ...

Media Week launches industry projects and initiatives

16 Jun 2011 | by Staff

world I would " Agency of the Month The idea is to find the best performing media agency each month. Agencies are invited to send in the answers to a number of questions to stand a chance of being named Agency of the Month. The questions, which are based on their achievements over a month, include ...

Media360: Pictures from the conference

10 Jun 2011 | by Jeremy King

The first day of Media360 included a number of keynote sessions and seminars with leading figures from media agencies and owners. Speakers included: Adam Freeman , executive director , Guardian News and Media ; Marc Mendoza, CEO, MPG Media Contacts; Bruce Daisley, sales director, You Tube ...

Media Week Awards' co-chairs talk on camera about this year's event

24 May 2011 | by Jeremy King

Sales Team or the Best Media Agency is really quite an achievement." The pair will be joined by additional judges selected from media owners, agencies and clients, at the Grosvenor House Hotel on Park Lane ... and agencies to enable the event to honour launch, relaunch and long-term work. Opening popular categories ...

Media Week Awards revamped for 2011

13 May 2011 | by Jeremy King

is just one part of what media owners, agencies and clients do. As a result we have revamped our awards ... . To address this the changes include: New definitions for media owners and agencies to enable the event to honour launch, relaunch and long-term work; Popular categories Agency of the Year and Sales ...

IPC and Global to amplify Ford Fiesta's summer

03 May 2011 | by Daniel Farey-Jones

advertorials created by Ford's creative agency Ogilvy in their print editions. Global Radio will promote a ... hosts monthly Fiesta branded Spotify playlists. Mindshare's sister digital and direct agency ...

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